Getting Started with Google AdWords

Course review:

This Google AdWords training course is run with a very small group of businesses and individuals, which enables us to look at your own account and provide professional help to the individual delegates. You will leave with endless practical suggestions for successfully managing your AdWords account.

• Avoid the common (sometimes expensive) pitfalls of starting out with AdWords
• Attract quality visitors with less money
• Increase your PPC conversion rates
• Manage and monitor your campaigns successfully in-house
• If you outsource your AdWords campaign, be in a confident position to manage and understand the relationship with the agency

By the end of this Google AdWords course you will be able to:

• Manage your own AdWords account
• Choose high performing keywords
• Set up and structure your campaigns
• Understand the PPC pricing
• Write ads that will get visitors clicking
• Increase PPC conversion with strong landing pages
• Measure the success of your campaigns, even if it is outsourced