course-premium

Horticultural Management

4.2
3 reviews
  • This is a helpful capability for my future professional advancement.
    |
  • I simply wished to tell you that I was exceptionally eager to see all my course material in the post today. I am genuinely inspired by how rapidly and effectively my application was managed. I am truly satisfied to set out on something that will upgrade my CV and ideally my employment prospects.
    |
  • I gained heaps of new things about plants and how to nurture them, and I have picked up a great deal of certainty to give things a shot.
    |

Vocational qualification

Distance

£ 340 + VAT

Start your professional career in the Horticultural Management field!

  • Type

    Vocational qualification

  • Methodology

    Distance Learning

  • Start date

    Different dates available

Prices from May 1st - Save money by enrolling now

Do you love plants? Start your progression into the Horticultural world with ADL!

Understand marketing in the horticultural industry. In any business, including horticulture, success depends upon good marketing of your product. This subject covers the theoretical and practical importance of marketing in the horticultural industry, including topics such as advertising, promotions, signs, customer relations, pricing strategy, labeling, transport, product presentation, and more.

Ask for more information through Emagister's website and an assessor will contact you shortly!

Facilities

Location

Start date

Distance Learning

Start date

Different dates availableEnrolment now open

About this course

Explain different components of the marketing process which may be used in the horticultural industry.
Explain different marketing methods for horticultural products and services.
Explain the role of customer service in horticultural marketing.
Conduct market research into a product or service in the horticultural industry.
Develop an advertising program for an horticultural enterprise.
Develop an appropriate marketing strategy for a given horticultural situation.

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Reviews

4.2
fantastic
  • This is a helpful capability for my future professional advancement.
    |
  • I simply wished to tell you that I was exceptionally eager to see all my course material in the post today. I am genuinely inspired by how rapidly and effectively my application was managed. I am truly satisfied to set out on something that will upgrade my CV and ideally my employment prospects.
    |
  • I gained heaps of new things about plants and how to nurture them, and I have picked up a great deal of certainty to give things a shot.
    |
100%
4.4
fantastic

Course rating

Recommended

Centre rating

Joanne

3.5
14/12/2016
What I would highlight: This is a helpful capability for my future professional advancement.
What could be improved: Nothing bad.
Would you recommend this course?: Yes

Emma Cooper

4.5
03/12/2016
What I would highlight: I simply wished to tell you that I was exceptionally eager to see all my course material in the post today. I am genuinely inspired by how rapidly and effectively my application was managed. I am truly satisfied to set out on something that will upgrade my CV and ideally my employment prospects.
What could be improved: Everything OK.
Would you recommend this course?: Yes

Paula R.

4.5
15/04/2015
What I would highlight: I gained heaps of new things about plants and how to nurture them, and I have picked up a great deal of certainty to give things a shot.
What could be improved: Nothing.
Would you recommend this course?: Yes
*All reviews collected by Emagister & iAgora have been verified

This centre's achievements

2017

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 15 years

Subjects

  • Management
  • Presentation
  • Market
  • Customer Service
  • Horticulture
  • Design
  • Marketing
  • Market Research
  • Packaging
  • Advertising
  • Industry
  • IT Management
  • Skills and Training
  • Garden Design

Teachers and trainers (1)

Teaching Staff

Teaching Staff

Tutor

Course programme

Lesson Structure: Horticultural Marketing BHT304

There are 7 lessons:

Introduction to Horticultural Marketing
Horticultural Marketing Processes
Horticultural Marketing Methods
Customer Service
Horticultural Marketing Research
Developing an Advertising Program
Developing a Horticultural Marketing Strategy


This course is taught by:

  • Katie Freeth
BSc. (Hons) Horticulture, (University of Bath); RHS General Examination; FI Hort; MIfpra.

An experienced and professional horticulturist with extensive management skills gained internationally; experienced in landscape management, staff supervision and management, written and oral communication, horticultural knowledge and application, supported by organisational and administrative skills and attention to detail.

  • Susan Stephenson
BSc in Applied Plant Biology (Botany) Univ. London 1983.
City and guilds: Garden Centre Management, Management and Interior Decor (1984)
Management qualifications in training with retail store. Diploma in Hort level 2 (RHS General) Distinction.

Susan Stephenson is a passionate and experienced horticulturist and garden designer. She has authored three books, lectures at 2 Further and Higher Education Colleges, teaching people of all ages and backgrounds about the wonders of plants and garden design, and tutors many students by correspondence from all over the world.


Additional information

Horticulture, Mass Flower Production, Gardening
ASIQUAL

Horticultural Management

£ 340 + VAT