HR and Marketing
Course
Distance
Description
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Type
Course
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Level
Advanced
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Methodology
Distance Learning
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Class hours
400h
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Duration
Flexible
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Start date
January
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Online campus
Yes
This HR and Marketing Diploma is a course that has the capacity to take your career to the next level of excellence. Feel free to register for it whether you have any prior knowledge of HR and Marketing or not. You will also gain great insights in various multidisciplinary areas like staff motivation and strategies, managing conflict analysis among the workforce, remuneration strategies and so on. All these principles are geared towards enhancing the organizational excellent performance.
This Diploma course in HR and Marketing field is a veritable resource material for those that wants to make a transformational sustainable impact in this field. It is ideal for you whether you are a novice or professional in this niche. You will gain creative, innovative and efficient strategies that will make you a transformational leader in Human Resource field.Registration for this open for all learners regardless of their age, background or experience. Your one-off payment for this course covers college registration, comprehensive tutor support, supporting documents, high quality e-learning materials and lots more.
Important information
Price for Emagister users: On successful completion of the course you can pay the Endorsed/Accreditation certificate fee in order to claim the certificate.
Facilities
Location
Start date
Start date
About this course
Among other things, you will learn the following tips global human resource principles, different work cultures and ethics, recruitment and selection, general requirements of a human resource management practitioner, managing employee organizational change, hiring and retaining the right talent for organizations, maximizing employee productivity and creativity etc.
Understand the importance of human resources and their management within organisations;
Recognise the importance of good employee relations;
Discuss mutual value and benefit of providing the workforce with the highest quality training on an ongoing basis,
Explore professional strategies for measuring the effectiveness of employee training
Explain the need to understand consumer behaviour
Explore various types of consumer behaviours.
Identify the need for market research and explain various forms of market research
Define terms related to social media branding
Create a strategy for your social media brand
Describe various social media platforms and identify what platforms fit your brand
There is no particular entry requirement.
OPTION-I: Endorsed Certificate of Achievement from TQUK
At the end of the course, learner can claim an endorsed certificate by paying £170 accreditation fee+postal charges.
Certificate of Completion
CPD(soft copy) can be claimed for £15. If you need hard copy of this certificate you will pay £25
OPTION-II: CPD Certificate
Upon successful completion of the course, a fee is payable for a CPD Accredited Diploma in PDF format or hard copy.
CPD Accredited Diploma (PDF format)=£30
CPD Accredited Diploma (Hardcopy)=£150
Postage Charges:
National £9
International £15
Reviews
Subjects
- Innovation
- Motivation
- Performance Management
- Market
- Marketing
- Branding
- Global
- Social Media
- HRM
- Global Business
- Media
- Human Resources Management
- HR and Marketing
Teachers and trainers (1)
Cpd Tutor
Tutor
Course programme
Module 1 – Introduction To Human Resources Management
This module covers the following topics:
- The Objectives of HRM
- Primary Objectives
- What is Strategic Human Resources Management?
- The Scope of HRM
- Functions of Human Resources Management (HRM)
Module 2 – Importance Of Training And Development In The Workplace
This module covers the following topics:
- Objectives of Training
- Benefits of Employee Training and Development
- Assessment of Training Needs
- Identifying Training Needs
- The Training Process
Module 3 – Conducting Effective Performance Reviews
This module covers the following topics:
- Performance Appraisals Done Well
- Errors We Make
- Types of Performance Reviews
- The Performance Management Process
- Goals with SPIRIT
- The Performance Management Cycle
Module 4 – Performance Management Of The Workers
This module covers the following topics:
- Performance Counselling
- Features of 360 Degree Appraisal
- The Potential Review/Career-Development Interview
- Career Development
Module 5 – Motivating And Rewarding Employees
This module covers the following topics:
- Motivational Aspects
- What is Motivation?
- The Influence of Motivation Theory
- Types of Incentives and Rewards
- Competence-Related Pay
Module 6 – Fostering Innovation
This module covers the following topics:
- Creating an Innovative Environment
- Who Is Doing It Well?
- A Leader’s Role in Innovation
- Systems and Processes for Innovation
Module 7 – Encouraging Creativity In A Team
This module covers the following topics:
- Brainstorming
- The Stepladder Technique
- The Slip Writing Technique
Module 8 – Understanding Customer Behavior
This module covers the following topics:
- Meaning of Consumer Behaviour
- Importance of Understanding Consumer Behaviour
- Types of Consumers
Module 9 – Market Research
This module covers the following topics:
- The Need for Market Research
- The Research Process
- Approaching Respondents
- Qualitative Research
Module 10 – Marketing Strategy And Planning
- Introduction to Marketing
- Consumer and Market Analysis
- Analyzing the Competition and Yourself
Module 11 – Building A Brand On Social Media
This module covers the following key topics:
- What is Branding?
- What is a Brand?
- What is Social Media?
- The Rise of Social Media
Module 12 – Creating Successful Global Business Strategies
This module covers the following key topics:
- Understanding the Global Business Environment
- The Global Trade Market
- Products and Services
- E-Commerce on the Global Stage
- Working in the Global Context
- The Economics of Global Business
- The Logistics of Global Business
- Rules and Regulations
- Beyond the Rules – Ethical Concerns
- Choosing Your Growth Strategy
- Building Your Growth Plan
- Implementing Your Growth Plan
Additional information
HR and Marketing