Introductory Statistics

The Market Research Society (MRS)

Course

In London

£ 455 + VAT

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Description

  • Type

    Course

  • Location

    London

This course enables you to: understand basic methods of statistics and sampling, and how these can be used to inform and refine approaches to market research. Suitable for: This course will benefit researchers who wish to gain a basic understanding of the principles of statistical and sampling practice. It is also relevant to those who are looking for a refresher course on the use and interpretation of statistics and sampling.

Facilities

Location

Start date

London
See map
15 Northburgh Street, EC1V 0JR

Start date

On request

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Course programme


Understanding theory and methods of statistics and sampling

Objective
This course enables you to:
  • understand basic methods of statistics and sampling, and how these can be used to inform and refine approaches to market research.

Learning outcomes
By the end of the course, delegates should have an understanding of the basics of:
  • sampling theory
  • sampling practice
  • summarising data
  • sampling distributions
  • standard errors and confidence intervals
  • significance testing
  • determination of sample sizes

Who will benefit?
This course will benefit researchers who wish to gain a basic understanding of the principles of statistical and sampling practice. It is also relevant to those who are looking for a refresher course on the use and interpretation of statistics and sampling.


See related categories

Introductory Statistics

£ 455 + VAT

The best Market Analysis courses

See all

See all