Key Account Management

At the end of this training programme participants will be able to:

Have a better understanding of how to construct a business plan using a standard approach.
Understand individual strengths and development areas in connection with selling skills from a personal assessment questionnaire.
Be able to demonstrate a range of sales skills.
Understand how to deal with conflict or difficult situations with clients or internal departments.
Demonstrate levels of relationship and how to move these relationships forward.
Understand strategy and planning methods for Key Account Managers.
Negotiate better deals internally and externally.

Those who are new to managing key accounts or those who wish to develop and revise their key account management skills. Suitable for those working in a range of Key Account Management environments such as product, service or business to business environments.

There is no pre course work for the course but delegates should be prepared to demonstrate, practice and get involved in the learning situations to make full use of the learning opportunity during the event. Equipment available: Flip chart, data projector and screen.

On receiving your request for more details we will send you all course information and how to book a place/s