Key Account Management - In-house
Training
Inhouse
Description
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Type
Training
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Methodology
Inhouse
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Duration
1 Day
Developing effective Key Account Management skills is increasingly important in today's highly competitive markets. Effective business relationship management, networking and strategic planning are just a few of the key skills required of successful key account managers. Companies which invest in Key account Management gain a greater understanding of their customers' environment. Clearer understanding of the business environment is the key to developing a successful market engagement strategy. Suitable for: All staff directly or indirectly involved with the development of business through Key Accounts; Key Account Executives, Key Account Managers and Sales teams preparing to take on a Key Account Roles.
About this course
None
Reviews
Course programme
Content review:
Our one day KAM course provides
delegates with practical and effective strategies which ensure that key account
relationships are developed into highly valued and highly effective business
partnerships.
Delegates attending our KAM programmes will:
- Clearly
understand the importance of identifying different customer roles and their
levels of influence within accounts
- Evaluate
the different ways in which they can effectively engage key influencers within
their accounts.
- Build an
effective strategy for leveraging influence across the range of customers
within their key accounts
- Develop
and implement an action plan which will improve access to key decision makers
and drive positive business outcomes
Developing an effective Key Account Management approach with your teams will have a massive impact on the way in which they engage with their customers and the business revenues they are able to generate. Isn't it time you invested?
Course content and emphasis on the day is based on delegate experience and agreed outcomes.
Key Account Management - In-house