Marketing Communications and Advertising MSc

Real 'pitching' experience in front of top marketing communication professionals.
The opportunity to achieve CIM professional qualifications, as a result of exemptions awarded by the CIM for this masters.
Career and employability focus through integrated tasks and workshops.
Broad and deep knowledge across all areas of communications, with a focus on advertising.
Highly interactive lecture sessions will develop your critical thinking by putting the emphasis on discussion and debate and the exchange of ideas between lecturers and students.
You will put theory into practice through applied in-class exercises as well as an exciting assessment that enables you to devise a strategic communications plan via a live company brief.
Guest lectures by specialist practitioners and industry experts will give you unique insight into the challenges faced by companies in today's competitive landscape.
Special industry events organised by our Alumni department provide excellent opportunities for networking.
Kingston Business School has joined an elite group of global institutions to be awarded the prestigious international accreditation by the AACSB (Association to Advance Collegiate Schools of Business). A hallmark of excellence in business education, the accreditation has been earned by just 5 per cent of the world's business schools.

Recent alumni from our range of marketing postgraduate courses have taken numerous professional roles, including:

campaign manager at Conde Naste Publications;
business manager for North America at RHN;
CEO at British Venezuelan Chamber of Commerce;
consultant at Marketability;
director at Matrix Data;
European consumer insight manager at Unilever Bestfoods;
media planner at Mindshare Media Agency;
relationship marketing manager at Eurostar;
senior marketing manager at the AA;
strategic design consultant at Royal & Sun Alliance;
UK advertising manager at HSBC; and
vice president at City Group.

A good bachelor's degree, or equivalent, in any discipline.

Kingston's Marketing Communications and Advertising MSc is accredited by the Chartered Institute of Marketing (CIM) and the Chartered Institute of Public Relations (CIPR).