Marketing Executive Course

Course

Online

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Special Emagister price

£ 10 £ 425 VAT inc.

Description

  • Type

    Course

  • Level

    Intermediate

  • Methodology

    Online

  • Duration

    1 Year

  • Start date

    Different dates available

  • Online campus

    Yes

  • Delivery of study materials

    Yes

  • Support service

    Yes

  • Virtual classes

    Yes

The Marketing Executive Course provides a clear, structured pathway for anyone looking to develop practical marketing skills and gain a deeper understanding of modern digital promotion. This course covers essential areas such as branding, consumer behaviour, market research, campaign planning, content marketing, social media strategy, email marketing, and analytics. Learners will explore how to create marketing plans, optimise customer engagement, and support business growth using proven tools and industry-standard techniques. Designed for today’s competitive digital landscape, this course helps individuals understand what drives successful campaigns and how to apply marketing principles effectively in any organisation.

Throughout the programme, learners develop the confidence to produce marketing content, interpret performance data, and support wider communication strategies. The course is ideal for those seeking to enter marketing roles or strengthen their existing skills in digital marketing, advertising, brand management, and customer outreach. With SEO-friendly insights and practical frameworks, the course allows learners to gain a solid foundation that can be applied across various industries. Whether aiming to progress within a company or move into a new career area, this CPD-accredited course provides essential, career-enhancing knowledge.

Important information

Price for Emagister users:

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

About this course

Understand core marketing principles and terminology
Develop skills in digital, social media, and content marketing
Conduct basic market research and interpret customer data
Create structured marketing plans and campaign ideas
Strengthen communication and brand-building skills
Improve confidence in using marketing tools and techniques

This course is ideal for individuals who want to begin or advance a career in marketing, communications, or digital media. It suits school-leavers, job-seekers, early-career professionals, small business owners, and anyone wishing to build stronger marketing knowledge for personal or professional growth. Those working in admin, sales, retail, or customer service will also benefit, as marketing skills increasingly support a wide range of roles. The content is designed to be accessible for learners with varying levels of experience, ensuring both beginners and those with some background in marketing can progress confidently. Whether aiming to become a Marketing Executive, Digital Marketing Assistant, Content Creator, or support promotional activities for a business, this course offers a flexible and supportive route to building valuable marketing skills.

There are no formal entry requirements for this course, making it accessible to learners from all backgrounds. It is suitable for individuals aged 16 and above who are looking to develop practical marketing skills for personal or career development. While no prior experience is necessary, having good English, numeracy, and basic IT skills will help learners navigate online study materials, complete assessments, and follow marketing examples effectively. A willingness to learn and an interest in marketing, communication, or digital media will further support learner progress throughout the course.

Upon successful completion of the Marketing Executive Course, you will qualify for a UK and internationally recognised professional certification. You may also choose to formalise your achievement by obtaining your PDF Certificate for £9.99 or a Hardcopy Certificate for £15.

This course stands out for its flexibility and learner-friendly structure, allowing individuals to study entirely at their own pace. With expertly designed modules, it provides clear insights into real-world marketing practices and helps learners build skills that strengthen their CV. The content focuses on practical, career-centred outcomes, offering guidance that can be applied across digital marketing, content creation, customer engagement, and campaign planning. As an online learning programme, it allows learners to study from anywhere, fitting easily around work, education, or personal commitments while supporting long-term skill development.

Yes, the course is designed to be accessible for complete beginners as well as those with some prior knowledge. It introduces marketing concepts in a clear, structured way and does not require any previous experience. Learners develop skills step-by-step, making it suitable for school-leavers, career-changers, and anyone looking to enter the world of marketing with confidence.

Completing this course can help learners strengthen their CV and pursue roles such as Marketing Assistant, Digital Marketing Executive, Social Media Coordinator, or Content Creator. The skills gained—such as campaign planning, content creation, and consumer analysis—are valuable across many industries. Learners can also use this knowledge to support business growth, freelance work, or personal branding projects.

The course is delivered entirely online through a flexible, self-paced platform. Learners can access materials at any time, making it easy to study alongside work or other commitments. Assessments are completed through an online system designed to check understanding of each module. Once all tasks are completed successfully, learners receive their recognised certification.

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Reviews

This centre's achievements

2019

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 7 years

Subjects

  • Sales Training
  • Advertising
  • Market Research
  • Sales
  • Executive
  • Management
  • Market
  • Marketing
  • Creative
  • Sales Management
  • Handling
  • Goals
  • WRAPPING
  • Openings
  • Sealing
  • Objections

Teachers and trainers (1)

One Education

One Education

Course Provider

Course programme

COURSE CURRICULUM

Introduction to Sales

  • Sales Management- Part 1
  • Sales Management- Part 2
  • Sales Management- Part 3
  • Sales Management- part 4
  • Sales Management- Part 5
  • Sales Management- Part 6
  • Sales Management- Part 7

Sales Management

  • Module One – Getting Started
  • Module Two – Understanding the Talk
  • Module Three – Getting Prepared to Make the Call
  • Module Four – Creative Openings
  • Module Five – Making Your Pitch
  • Module Six – Handling Objections
  • Module Seven – Sealing the Deal
  • Module Eight – Following Up
  • Module Nine – Setting Goals
  • Module Ten – Managing Your Data
  • Module Eleven – Using a Prospect Board
  • Module Twelve – Wrapping Up

Introduction to Marketing

  • Module One – Getting Started
  • Module Two – What is Marketing
  • Module Three – Common Marketing Types (I)
  • Module Four – Common Marketing Types (II)
  • Module Five – The Marketing Mix
  • Module Six – Communicating the Right Way
  • Module Seven – Customer Communications
  • Module Eight – Marketing Goals
  • Module Nine – The Marketing Funnel
  • Module Ten – Marketing Mistakes (I)
  • Module Eleven – Marketing Mistakes (II)
  • Module Twelve – Wrapping Up
  • Diploma in Marketing- Activities

Sales and Marketing

  • Defining Marketing
  • Recognising Trends
  • Doing Market Research
  • Strategies for Success
  • Mission Statements
  • Trade Shows
  • Developing a Marketing Plan
  • Increasing Business
  • Saying No to New Business
  • Advertising Myths
  • Networking Tips

Sales Strategies

  • Selling Skills
  • The Sales Cycle
  • Framing Success
  • Setting Goals with SPIRIT!
  • The Path to Efficiency
  • Customer Service
  • Selling More
  • Selling Price

Recommended Reading

  • Recommended Reading : Marketing Executive Course

Mock Exam

  • Mock Exam – Marketing Executive Course

Final Exam

  • Final Exam – Marketing Executive Course

Marketing Executive Course

Special Emagister price

£ 10 £ 425 VAT inc.