Marketing Launchpad

Frances and Kevin

Course

Online

£ 250 VAT exempt

Description

  • Type

    Course

  • Level

    Advanced

  • Methodology

    Online

  • Class hours

    12h

  • Duration

    6 Weeks

  • Virtual classes

    Yes

Are you a marketing manager looking to take your marketing career to the next level? Our marketing course, developed by James, a Chief Marketing Officer with an extensive background in education will guide and support your career ambitions.

This unique marketing course will support you with the skills needed to make the step up the career ladder to Head of Marketing, Marketing Director and Chief Marketing Officer.

Throughout the course, you'll engage in stimulating group discussions, real-world case studies, and practical exercises. Your mentor, an industry-leading CMO, will provide personalised feedback and guidance, ensuring you're on the path to success.

About this course

Marketing Managers, Marketing Executives, Marketing Assistants

Employed in marketing and looking to take the next step

CPD Accredited

There is nothing else like this on the market, it is a practical marketing course taught by an award winning CMO

Our experienced CMO will contact you directly

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Reviews

Subjects

  • Marketing
  • Marketing manager
  • Marketing Strategy
  • Management
  • Career Development

Teachers and trainers (1)

James McCracken

James McCracken

CMO

Course programme

Week 1: Personal Development
• Understanding your strengths and weaknesses as a marketing manager
• Setting goals and creating a personal development plan
• Developing leadership skills and the ability to inspire and motivate a team
• Time management techniques and prioritization

Week 2: Networking
• Building relationships with peers, mentors, and industry leaders
• Techniques for effective networking and building a professional brand
• Creating a network of support for career growth and development

Week 3: Conflict Management
• Understanding different conflict styles
• Techniques for managing and resolving conflicts in the workplace
• Strategies for dealing with difficult colleagues, clients or vendors

Week 4: Digital Marketing
• Understanding the latest trends and innovations in digital marketing
• Developing a digital marketing strategy
• Implementing digital marketing campaigns effectively

Week 5: Branding and Communications
• Developing a strong brand identity
• Crafting effective marketing messages
• Communicating with stakeholders effectively

Week 6: Data-Driven Decision Making
• Understanding data analytics and how to use them to inform marketing decisions
• Implementing a data-driven marketing strategy
• Measuring and analysing marketing campaigns

Marketing Launchpad

£ 250 VAT exempt