Marketing Launchpad
Course
Online
Description
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Type
Course
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Level
Advanced
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Methodology
Online
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Class hours
12h
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Duration
6 Weeks
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Virtual classes
Yes
Are you a marketing manager looking to take your marketing career to the next level? Our marketing course, developed by James, a Chief Marketing Officer with an extensive background in education will guide and support your career ambitions.
This unique marketing course will support you with the skills needed to make the step up the career ladder to Head of Marketing, Marketing Director and Chief Marketing Officer.
Throughout the course, you'll engage in stimulating group discussions, real-world case studies, and practical exercises. Your mentor, an industry-leading CMO, will provide personalised feedback and guidance, ensuring you're on the path to success.
About this course
Marketing Managers, Marketing Executives, Marketing Assistants
Employed in marketing and looking to take the next step
CPD Accredited
There is nothing else like this on the market, it is a practical marketing course taught by an award winning CMO
Our experienced CMO will contact you directly
Reviews
Subjects
- Marketing
- Marketing manager
- Marketing Strategy
- Management
- Career Development
Teachers and trainers (1)
James McCracken
CMO
Course programme
• Understanding your strengths and weaknesses as a marketing manager
• Setting goals and creating a personal development plan
• Developing leadership skills and the ability to inspire and motivate a team
• Time management techniques and prioritization
Week 2: Networking
• Building relationships with peers, mentors, and industry leaders
• Techniques for effective networking and building a professional brand
• Creating a network of support for career growth and development
Week 3: Conflict Management
• Understanding different conflict styles
• Techniques for managing and resolving conflicts in the workplace
• Strategies for dealing with difficult colleagues, clients or vendors
Week 4: Digital Marketing
• Understanding the latest trends and innovations in digital marketing
• Developing a digital marketing strategy
• Implementing digital marketing campaigns effectively
Week 5: Branding and Communications
• Developing a strong brand identity
• Crafting effective marketing messages
• Communicating with stakeholders effectively
Week 6: Data-Driven Decision Making
• Understanding data analytics and how to use them to inform marketing decisions
• Implementing a data-driven marketing strategy
• Measuring and analysing marketing campaigns
Marketing Launchpad