Marketing, Social Media & Communication

Short course

In Aberdeen

£ 560 + VAT

Description

  • Type

    Short course

  • Level

    Beginner

  • Location

    Aberdeen

  • Duration

    1 Day

This course will give delegates an insight into marketing and understanding of how marketing can be used effectively in business. As well as looking at traditional means of marketing the course will cover new media by looking at the digital side of marketing and how it has changed consumer behaviour over the last decade. Delegates will complete a health check for their organisation.

Facilities

Location

Start date

Aberdeen (London)
See map
Greenhole Place, Bridge Of Don, AB238EU

Start date

On request

About this course

Individuals new to marketing or anyone who is considering to move into marketing.

It can be also beneficial as a refresher for people working in marketing and looking for new ideas.

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Reviews

Subjects

  • Marketing
  • Strategic Planning

Teachers and trainers (1)

Aberdeen Chamber Trainer Aberdeen Chamber Trainer

Aberdeen Chamber Trainer Aberdeen Chamber Trainer

Trainer

Course programme

Why this course?
This course will give delegates an insight into marketing and understanding of how marketing can be used effectively in business. As well as looking at traditional means of marketing the course will cover new media by looking at the digital side of marketing and how it has changed consumer behaviour over the last decade. Delegates will complete a health check for their organisation.

What will you learn?
  • Marketing fundamentals: market research, segmentation, branding, advertising, PR, networking, digital marketing and social media;
  • How to put a marketing plan together;
  • Decide which strategies to use;
  • Work out Return on Investment (ROI);
  • Use streamline marketing activity to maximise on spend;
  • Embrace digital marketing.
Who is it for?
Individuals new to marketing or anyone who is considering to move into marketing.
It can be also beneficial as a refresher for people working in marketing and looking for new ideas.

Course duration: 2 days

Additional information

Payment options: £560 + VAT Non member
ILA Provider - £200 available towards training if you quality

Marketing, Social Media & Communication

£ 560 + VAT