Marketing, with Business Management BSc

University of Birmingham

Master

In Birmingham

Price on request

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Description

  • Type

    Master

  • Location

    Birmingham

Our BSc Business Management with Marketing programme has been developed with input from marketing firms such as Beiersdorf, Big Cat, Cogent Elliott, UBAglu and Unilever, with the aim of developing the next generation of marketing specialists.

Facilities

Location

Start date

Birmingham (West Midlands)
See map
Birmingham B15 2TT

Start date

On request

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Reviews

This centre's achievements

2020

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 4 years

Subjects

  • Marketing
  • Business and Management

Course programme

Each module listed below is compulsory and worth 20 credits.

First year
  • Economics for Business
  • Personal, Professional and Academic Development
  • Introduction to Marketing and Communications
  • Managing Financial Resources
  • Managing Operations and Projects
  • Organisations, Management and Entrepreneurship
Second year
  • Research Methods
  • Responsible Business: Theory and Practice
  • Consumer Behaviour
  • Human Resource Management
  • Marketing and New Technology
  • Marketing Communications
Third year
  • Branding in the Digital Age
  • Contemporary Issues in Marketing
  • Crisis Management
  • Marketing Strategy: From Analysis to Implementation
  • Small Business and Entrepreneurship
  • Extended Essay

Please note: The modules listed on the website for this programme are regularly reviewed to ensure they are up-to-date and informed by the latest research and teaching methods. Unless indicated otherwise, the modules listed for this programme are for students starting in 2020.

See related categories

Marketing, with Business Management BSc

Price on request

The best Business Management courses

See all

See all