Marketing Your Business

Course Team Leader: Konarski, Maria

Course Level: Level 2

Course Type: Part Time

Curriculum Area Description: Business

How to Apply: Interview
Entry Requirements: The course can be delivered on a companies premises and group rate would be available on application. Individuals applying for the course will be put on a waiting list until a viable group size is achieved.

Study Hours: 7
Nº of Weeks:1

Additional Enrolment Info: 1 Day course

Work Placement: No
Work Placement Attendence: Optional

Course Progression: You can progress to an NVQ or Apprenticeship in Marketing, CIM Certificate in Marketing or HNC Business.

Careers Progression: You can progress to a variety of roles within the marketing department of your organisation

Course Description:
The course introduces the key principals of marketing, and demonstrates how the principals can be applied to improve organisational performance.

Description Breakdown:
Anyone who is new to marketing and looking to contribute more actively to marketing strategy. Directors and managers of smaller organisations will find this training ideal as it will give them an insight into the value of effective marketing.

The course will enable you to understand the basic concepts and principles of marketing and
become more customer and market driven
understand segmentation, targeting and positioning
know the importance of market research
understand advertising and sales promotion and branding

Assessment Description: Continuous

Nº Places Available: 10

Trips Residentials: None

Qualification: College certificate

Tuition Fees: 0
Material Fees: 0
Exams Fees: 0
Exam Registration: 0
Residential Fees: 0
Total Fees: 0

Additional Costs: Company group rates on application. Individual rate £750 per person.

Additional Costs Total: 0