MBA in Digital Marketing
MBA
Online
Description
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Type
MBA
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Methodology
Online
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Duration
2 Years
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Start date
Different dates available
Rapid advances in technology and digital media are completely transforming business landscapes and marketing paradigms. Today, with more than 40,000 searches occurring per second across the globe, digital marketing is proving to be a gateway to reach new audiences across the globe for business. With Digital Marketing MBA programme, you will gain the skills necessary to maximize the brand's online presence on mobile, search engines and social media platforms. You will learn to develop, execute and optimize the online strategy as per the goals of a business and create data-driven campaigns that will increase the overall conversion rates. We share insights on best web marketing techniques and strategies that can be used to tackle real-life business challenges encountered on daily basis. Also, learn to directly apply the knowledge of the digital marketing landscape to the goals an organization is trying to achieve.
Facilities
Location
Start date
Start date
About this course
In addition to essential core MBA skills, the digital marketing course explores:
Various digital marketing strategies and the ways they interact with traditional marketing channels
Application and integration of online strategies into different business models
Analysis of online opportunities related to business goals
Web data analysis to building online marketing campaigns
Leveraging social media and other online channels
Market Segmentation based on consumer behavior
The role of the website and Search Engine Marketing
Online marketing channels including mobile, display, email etc.
The Course would be very beneficial for the students who want to make their career in following fields as: Content Marketing Manager
Content Writers
Copy Writers
Digital Analytics Specialist
Inbound Marketing Manager
Social Media Marketing Specialists
Search Engine Marketers
SEO Executives
Conversion Rate Optimizer
Digital enterprise consultant
Minimum 50% marks in Graduation
Reviews
Subjects
- IT
- Marketing
- Management
- IT Management
- Digital Marketing
- Financial Training
- Financial
- Media
- Skills and Training
- Technology
Course programme
Additional information
MBA in Digital Marketing