Mini MBA - CPD & IAO Accredited

COURSE CURRICULUM

Module 1:- Business Planning and Analysis

• Business Planning Basics
• Market Evaluation
• Analyze Competition
• Determine A Marketing Strategy
• Decide What Extras You May Need Like Staff etc
• The Dangers In Not Making A Business Plan

Module 2: -Business Administration and Branding

• Introduction
• Make Yourself Well Recognised Before Your Customers
• Wow Your Customers
• Develop a Personal Style
• Use Creative Imageries to Catch the Attention
• Be a Traditionalist, Not a Fad Chaser
• Bringing Out the Purple Cow in Your Business
• Conclusion

Module 3: - Business Succession Planning

• Getting Started
• Succession Planning Vs. Replacement Planning
• Preparing for the Planning Process
• Initiating Process
• The SWOT Analysis
• Developing the Succession Plan
• Executing the Plan
• Gaining Support
• Managing the Change
• Overcoming Roadblocks
• Reaching the End
• Wrapping Up

Module 4: -Business Development Budgeting

• Businesses Budgeting Basics
• Steps To Better Business Budgeting
• How And What To Consider When Preparing A Business Plan And Budget
• The Ins And Outs Of Corporate Budgeting
• Including Social Business Budgets In The Plan
• Impacts Of Debts On Business Budgets
• Managing Business Budgets And Finances Together

Module 5: -Management

• Introduction to Management
• How to Build Trust and Confidence
• A Manager’s Pitfalls
• How to Build Team Spirit
• Dealing with Problem Employees
• Using Your Emotional Intelligence
• Conclusion to Management

Module 6:- Business Management Skills

• Business Plan Basics
• The Executive Summary
• The Mission Statement
• Exploring Financial Needs
• Evaluating Competition
• The Troubles You Can Run Into Without The Proper Business Plan
• Wrapping Up

Module 7: Project Management

• Introduction
• Can You Manage Yourself Out Of A Paper Bag?
• Setting the Stage for a Successful Project
• The Importance of Developing and Managing A Budget
• Taking Action – Execution of the Plan
• Rules to Manage The Projects
• Your Personality and Project Management Style
• The Cycle of Decision Making
• Getting Your Project Back On Track
• Keeping It Moving Forward
• Problems and Solutions in Project Management

Module 8: HR and Leadership Management

• Leader and HR Management
• Commitment and HR Management
• Team Management
• Build A Mastermind Group
• People Recognition in HR Management
• Performance, Goals and Management
• Think Outside The Box
• Be Passionate about Your Work
• The Importance Of A Good Team Leader

Module 9: Business Systemization

• Introduction
• The Idea of Systemizing Your Business
• Why You Should Systemize Your Business
• A Lesson Learned From The Book “The E-Myth”
• So, How Do I Create This Wonderful Business System?
• Outsourcing As a Way of Systemizing Your Business
• How to Keep It Growing: The Systemized Business
• Some General Ideas To Consider As You Systemize Your Business
• Conclusion

Module 10: - Business Ethics Fundamentals

• Getting Started To Business Ethics
• What is Ethics?
• Implementing Ethics in the Workplace
• Employer/Employee Rights
• Business & Social Responsibilities
• Ethical Decisions
• Whistle Blowing
• Managerial Ethics
• Unethical Behavior
• Ethics in Business (I)
• Ethics in Business (II)
• Wrapping Up

Module 11: Sales Analysis and Sales

• What Is A Sales Funnel?
• What is Internet Commerce
• What Can I Sell
• Clickbank
• Drop Shipping
• Affiliate Marketing
• The Link Between Products, Key Words and Prospects
• The Front-end and Back-end of Sales Funnels
• Sales Funnel Success
• Sales Funnel Planning
• Putting Your Theory to Practice
• Content Marketing
• Article Marketing
• Google’s Adwords Program
• Marketing Offline
• Blogs
• Social Media
• Auto Responders
• The Joint Venture
• Measuring Success
• Top Sales Funnel Products