Online Copywriting: How to Write Persuasive Product Pages

Simpliv

Course

Online

£ 10 + VAT

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Description

  • Type

    Course

  • Methodology

    Online

  • Start date

    Different dates available

You face three challenges when selling products online:The sales process starts long before buyers land on your product page
Potential customers can't handle your product
Potential customers can't talk to a salesperson (the way they do in a store) before they buyTo meet these three challenges, you need to start selling on Google. You need to write copy on your product pages knowing that this copy will show up in search results. You need to write product descriptions that work with product images, and choose product images that work with your copy. And you need to anticipate the most common (and pressing) objections and questions that your potential buyers have, and meet these head-on in your copy.To be successful writing copy for online product pages, you also need to master the essential parts of each product page, namely:Page title tags
Page description tags
Short product descriptions
Long product descriptions
Image alt tags
Offers
Upsells
GuaranteesThis course teaches you how to write copy that sells products online. You learn dozens of online copywriting tips that help you craft effective copy for shopping carts and online store pages.Who this course is for:Practicing copywriters who want to learn how to write online copy that sells products

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

About this course

Write product descriptions that rank well in search results
Write product descriptions that appeal to potential buyers
Choose photos and images that help to sell products online
Write copy that tells buyers things they can't discover from visuals alone
Craft offers that motivate buyers to buy products online
Write guarantees that remove objections and persuade prospects to buy
Write copy that upsells buyers while improving their buying experience
Write effective short product descriptions
Write effective long product descriptions

Practicing copywriters who want to learn how to write online copy that sells products

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This centre's achievements

2021

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 4 years

Subjects

  • Sales Training
  • Image
  • Copywriting
  • Sales

Course programme

Introduction 10 lectures 01:31:27 GET FOUND: Start selling on page one of Google HELP YOUR BUYER: Boost sales with better navigation NAME IT AND THEY WILL COME: Product page title tags DESCRIBE YOURSELF: Write description tags that attract buyers GIVE YOUR BUYERS A MAP: Page URLS and navigation IMAGE THIS: Use images and captions that capture interest OFFERS: Make an offer they can't refuse UPSELL: Increase profit while helping your buyers SHORT IS SWEET: Write short product descriptions that convert GO LONG: Write long product descriptions that wow Introduction 10 lectures 01:31:27 GET FOUND: Start selling on page one of Google HELP YOUR BUYER: Boost sales with better navigation NAME IT AND THEY WILL COME: Product page title tags DESCRIBE YOURSELF: Write description tags that attract buyers GIVE YOUR BUYERS A MAP: Page URLS and navigation IMAGE THIS: Use images and captions that capture interest OFFERS: Make an offer they can't refuse UPSELL: Increase profit while helping your buyers SHORT IS SWEET: Write short product descriptions that convert GO LONG: Write long product descriptions that wow GET FOUND: Start selling on page one of Google GET FOUND: Start selling on page one of Google GET FOUND: Start selling on page one of Google GET FOUND: Start selling on page one of Google HELP YOUR BUYER: Boost sales with better navigation HELP YOUR BUYER: Boost sales with better navigation HELP YOUR BUYER: Boost sales with better navigation HELP YOUR BUYER: Boost sales with better navigation NAME IT AND THEY WILL COME: Product page title tags NAME IT AND THEY WILL COME: Product page title tags NAME IT AND THEY WILL COME: Product page title tags NAME IT AND THEY WILL COME: Product page title tags DESCRIBE YOURSELF: Write description tags that attract buyers DESCRIBE YOURSELF: Write description tags that attract buyers DESCRIBE YOURSELF: Write description tags that attract buyers DESCRIBE YOURSELF: Write description tags that attract buyers GIVE YOUR BUYERS A MAP: Page URLS and navigation GIVE YOUR BUYERS A MAP: Page URLS and navigation GIVE YOUR BUYERS A MAP: Page URLS and navigation GIVE YOUR BUYERS A MAP: Page URLS and navigation IMAGE THIS: Use images and captions that capture interest IMAGE THIS: Use images and captions that capture interest IMAGE THIS: Use images and captions that capture interest IMAGE THIS: Use images and captions that capture interest OFFERS: Make an offer they can't refuse OFFERS: Make an offer they can't refuse OFFERS: Make an offer they can't refuse OFFERS: Make an offer they can't refuse UPSELL: Increase profit while helping your buyers UPSELL: Increase profit while helping your buyers UPSELL: Increase profit while helping your buyers UPSELL: Increase profit while helping your buyers SHORT IS SWEET: Write short product descriptions that convert SHORT IS SWEET: Write short product descriptions that convert SHORT IS SWEET: Write short product descriptions that convert SHORT IS SWEET: Write short product descriptions that convert GO LONG: Write long product descriptions that wow GO LONG: Write long product descriptions that wow GO LONG: Write long product descriptions that wow GO LONG: Write long product descriptions that wow

Additional information

Students need a basic understanding of copywriting This course assumes you know how to write copy, and want to learn how to write online copy

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Online Copywriting: How to Write Persuasive Product Pages

£ 10 + VAT

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