Part Time Introductory Certificate in Marketing

INTRODUCTORY CERTIFICATE IN MARKETING

Who is this course for?

The Introductory Certificate in Marketing is for anyone over the age of 17 wishing to gain the basic skills in marketing. It is not necessary to have any previous experience or knowledge of marketing to join this short course and you can choose to study to suit your requirements and time available. You may already be working and therefore want to study around work commitments, or you may be looking for a job and therefore will not have time to study during the day. To study for a CIM qualification you will need to become an Affiliate Member.

Profile
'I took the Introductory Certificate because I wanted to start at the beginning and make sure that I knew the basics with the aim of working my way through the CIM qualifications. The Introductory Certificate provided more than a firm grounding, it has given me increased credibility in my job and my confidence has greatly increased. I am currently working towards my CIM Certificate in Marketing. People are always impressed when they hear that I hold a CIM qualification'.

How long is this course for?
1 evening per week for 15 weeks
What will I study?
Qualification Modules
The tools of Marketing, Marketing and the Changing Environment, Marketing in Context, Understanding Customers.

Benefits Gaining this qualification will begin to open doors that before seemed impossible:

• Take your first steps on the pathway to a successful career in marketing
• Add value to your job by understanding the basic marketing tools
• Maximise on your professional development: study while working

Attendance Part-Time