Branding Postgraduate Degrees in North Yorkshire

... and manage brands to achieve organisational uniqueness in challenging; competitive and diverse contexts... Learn about: IT Management, Brand Management, Skills and Training...

... ideas, research and theories in advertising to explore the strategic backdrop of brand communications from the blurring of markets to the ways in which digital technology, such as social media and mobile, have changed the relationship between brands and consumers. You’ll mix creativity and innovation... Learn about: Communication Training, Social Media...

...a beneficial new 10-credit module developed in partnership with the CMI. Explore this module's content and benefits here. TEACHING CONTACT HOURS We... Learn about: Part Time, IT Management, Product Design...

... insight into the changing nature of branding and advertising over time. ULITA, an archive of international textiles, is also housed on campus and collects, preserves and documents textiles and related areas from around the world... Learn about: Consumer Behaviour...

... such as journalism studies, political communication and sociology. The programme will develop students’ understanding of the principles of promotional communication across a number of areas – branding, marketing, advertising and public relations – while critically reflecting on the implications of promotional... Learn about: Communication Training, Public Relations...