Introduction to Public Relations
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The course in Public Relations Management was really interesting from start to finish. Everybody at the office was surprised by the unbelivebly efficiency of the administration. We all consider now LBTC the first option for any training we will do in the future!
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Course
In Hammersmith
Description
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Type
Course
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Level
Intermediate
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Location
Hammersmith
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Duration
1 Day
Target audience
Chief Communications Officers
Marketing and communications directors, managers, executives and staff.
Those who wish to understand how brands create communications and engage audiences in brand conversations.
Those employed by governmental, charitable, other not-for-profit and third-sector organisations who need to communicate with a range of stakeholders.
Those who wish to develop insights into the reasoning behind the marketing communications activities used by organisations.
Facilities
Location
Start date
Start date
Reviews
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The course in Public Relations Management was really interesting from start to finish. Everybody at the office was surprised by the unbelivebly efficiency of the administration. We all consider now LBTC the first option for any training we will do in the future!
← | →
Course rating
Recommended
Centre rating
Kyle Harrigan
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 5 years
Subjects
- Relationship Building
- Network
- Public Relations
- Marketing
- Marketing Communications
- Public Affairs
- Public
- Communications
- Communication Training
- Corporate Communication
Course programme
- Public relations and relationship management
- Objectives of public relations
- Public relations: methods and techniques
- Media relations
- Forms of public relations
Upon completion of this course, you will be able to understand:
- The nature and characteristics of public relations.
- The main audiences to which public relations activities are directed.
- The role of public relations in the communications mix.
- Ways in which public relations works.
- Some of the main methods and approaches used by public relations.
- The nature and context of crisis management.
Introduction to Public Relations