Public Relations Management – Level 3
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I really enjoyed the experience with LCT. Wish to come back for other training courses.
← | →
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I had a really good time at LCT. Everything was on point.
← | →
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Worthwhile training. LCT did a great job in imparting more HR skills and knowledge. Thank you
← | →
Short course
In London
Learn how to plan a successful PR campaign!
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Type
Short course
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Level
Advanced
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Location
London
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Duration
1 Week
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Start date
April
other dates
Would you like to be up-to-date with advances in PR techniques, methodologies and tools? This new course, recently added to Emagister catalogue, is the one you are looking for!
The level 3 of the Public Relations Management programme, gives you the opportunity to learn from the experience of others, exchanging ideas on what makes a successful PR campaign!
This course teaches you how to evaluate PR opportunities, challenges and risks and manage a crisis productively. In addition, you will be able to discuss common PR challenges and find workable solutions and to study pro-active and reactive PR and analyse the key features of PR.
Would you like to become a Public Relations Manager? Visit emagister.co.uk and ask for further information!
Facilities
Location
Start date
Start date
About this course
Directors of Public Relations; Directors of Marketing; Senior Public Relations Managers; Company Directors; General Managers; Senior Managers; Advisors at Ministerial level in government departments; Advisors to Directors and top Managers in other organisations; Those in public sector, private sector and not-for-profit organisations; Those at the national, regional and community level; Those working for international, global or supranational organisations; Owners or account directors in public relations consultancies.
Reviews
-
I really enjoyed the experience with LCT. Wish to come back for other training courses.
← | →
-
I had a really good time at LCT. Everything was on point.
← | →
-
Worthwhile training. LCT did a great job in imparting more HR skills and knowledge. Thank you
← | →
Course rating
Recommended
Centre rating
Randu Kozmon
Motsisi Sebenape
Chimedu Ezeola
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 15 years
Subjects
- PR
- PR training
- Public
- Public Relations
- Public relations management
- PR Campaign
- Harnessing
- Resource Management
- Budgeting Management
- Crisis Management
- Project Management
- Strategic Business
- Strategy
- Management Techniques
- Management Information
- Management risk
- Management Staff
- Management
- Press
- Crisis Managmement
Course programme
What employees expect from you
All the different ways of communicating with them
Information they want to know
Who should send those messages?
Appropriate methods and frequency. Planning a Successful PR Campaign Agree strategic objectives globally, nationally, regionally, locally
Appropriate communication for each market, stakeholder and audience Objectives measures of success and desired outcomes
Project management of implementation of plan
Anticipate and prevent problems Advising and Developing Senior People Advising politicians, senior civil servants, directors and managers
Give winning presentations
Public relations challenges as opportunities
Harnessing creative conflict into productive output
Budgeting and resource management Building a Reputation
Clarify the key elements which comprise reputation
Strategy to maintain a long-term reputation
Minimise threats to reputation
Defend reputation when under attack
Rebuild reputation after it has been undermined or discredited Issues and Crisis Management
Anticipate sources of crises and mitigate risks
Appoint crisis leaders and teams and allocate resources
Create crisis plans for key eventualities
Practise crisis plans regularly
Case studies of impact on organisations of good and poor PR crisis management
Public Relations Management – Level 3