Search engine optimisation (SEO)

City Lit

Course

In London

£ 99 VAT inc.

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Description

  • Type

    Course

  • Location

    London

  • Start date

    Different dates available

You will learn the basics of ethical optimisation and how to set up site structure and web copy for optimum search engine coverage.

Facilities

Location

Start date

London
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Keeley Street, Covent Garden, WC2B 4BA

Start date

Different dates availableEnrolment now open

About this course

- Recognise good practice in web page design
- Use keywords effectively in website copy
- Be able to optimise your website design to be search engine friendly
- Identify free tools that are available to help you.

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Subjects

  • SEO

Course programme

- How search engines work
- How to optimise your website design to be search engine friendly
- How to use the right keywords
- The basics of search engine copywriting.

The class will be taught with a mixture of presentations to the class and practical work. Pen and paper. Google Analytics: Introduction, Google Adwords: Introduction, Online marketing: a detailed introduction, City Lit Pro: Start a career in digital marketing. General information and advice on courses at City Lit is available from the Student Centre and Library on Monday to Friday from 12:00 – 19:00. See the course guide for term dates and further details

See related categories

Search engine optimisation (SEO)

£ 99 VAT inc.

The best Internet Marketing courses

See all

See all