Social Recruiting Training Course
Course
In London
Description
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Type
Course
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Level
Intermediate
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Methodology
Inhouse
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Location
London
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Duration
Flexible
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Start date
Different dates available
Are you struggling to attract talent? Are you spending lots of money but receiving poor results?
Discover Social Recruiting NOW!
Your ideal candidate is most probably working for your competitor. Your ideal candidate is not an active job seeker. Thereʼs a war for talent, itʼs time to get fully equipped!
Recruiting has drastically changed in the past decade. Businesses are rapidly growing their workforce in an increasingly competitive landscape, and in order to attract top talent, it’s pivotal to have social recruiting strategies in place.
The job market is changing. Not only are companies searching for new skill sets and talents, but the way that businesses find their ideal candidates has been turned on its head as well. In fact, 25% of all job seekers use social media to do more than just find and connect with friends—they use it to pinpoint their next career opportunities as well.
Facilities
Location
Start date
Start date
About this course
Reduced recruiting costs
Talent attraction
Talent retention
Increased media exposure
Long term impact
Higher acceptance rates
Decreased negatives
A competitive advantage
Preferred employer brand
Employers, Recruiters, Hiring Managers, HR Managers
Reviews
Subjects
- Social Media
- Tools
- Social recruiting
- X-Ray search
- Candidate attraction
- Candidate sourcing
- Advertising
- Professional
- Management
- Quantitative
Course programme
Everyone is split into a team and each team will have a fair balance of novice, intermediate & advanced in social media
- Intro > what is social recruiting > recruiting then/now and the future?
- We look at what attracts candidates & what turns them off
- We look at how to source candidates
- We look at the candidate journey > & mobile journey & destination > we look at conversions and drop outs
- We look at content & hooks
- Also how to get engagement
- We look at involving employees & creating ambassadors
- We look at social flow
- We look at company culture > what to do is company culture is bad and how a tweet saying “we’re recruiting” isn’t going to help
- We look at the different platforms suitable to recruit your ideal candidate from / Linkedin/Twitter/ Facebook/ Instagram/ Snapchat/ Github/ etc
- The best tools to manage everything
- Blogs/keywords/CTA’s
- Advertising > Do’s and Don’ts
- Conversion
- What to do if it goes belly up
- Trends/campaigns/blasts and hashtags
- Introduction to social recruiting
- Setting your strategy
- Candidate attraction
- Candidate sourcing
- Company culture
- Building a community of top talent
- Showcasing your employer brand
- Employer brand ambassadors
- X-Ray search
- Mobile
- Social recruiting tactics
- Best practice
- Raising your employer profile
- The recruiting/marketing mix
- Useful tools
- Case studies
- Driving traffic to your careers page
- Establishing a routine
Social Recruiting Training Course