Writing Better Headlines - Print And Online

PMA Media Training

Short course

In London

£ 405 + VAT

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Description

  • Type

    Short course

  • Location

    London

  • Duration

    1 Day

Suitable for: Those who want to improve all aspects of headline writing, especially online. Also relevant for those in public relations and marketing.

Facilities

Location

Start date

London
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The Pma Centre For Media Excellence, 7a Bayham Street, Mornington Crescent,, NW1 0EY

Start date

On request

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Course programme

A look at the quality of your headlines, and whether they are achieving their primary purpose, and how to write them better. Includes:

- The rules and when to break them
- Writing headlines appropriate to different media platforms
- Making headlines fit
- News and feature heads: the differing approaches
- Using 'power' words
- Key lessons for online headlines
- Dealing with tight character counts
- The delight and the danger of puns
- Saying more than the obvious in captions
- Writing better cover, home page and contents page lines

See related categories

Writing Better Headlines - Print And Online

£ 405 + VAT

The best Journalism courses

See all

See all