B.Sc. Advertising and Human Resource Management

This programme meets the needs of those wishing to pursue a career which combines advertising/marketing and HRM. Graduates will be able to offer prospective employers highly sought after skills and knowledge in advertising and business.

It will also provide the basis for graduates who wish to pursue a postgraduate programme up to doctoral level.

Throughout the programme, students are offered opportunities to develop a number of relevant graduate qualities such as creative thinking, strategic planning, problem solving and interpersonal skills.

Associate awards

• Diploma in International Academic Studies DIAS
• Diploma in Professional Practice DPP

Attendance

The course is three years without placement or four years including placement year.
This is a full-time course where you will normally complete three modules per semester, with class contact time approximately three hours per week per module. You will be expected to undertake independent study to supplement that contact of around ten hours per week per module. You will have nine to ten class contact hours per week on the Magee campus.