On MRS (The Market Research Society)
Provider description
With members in more than 70 countries, MRS is the world's largest association serving all those with professional equity in provision or use of market, social and opinion research, and in business intelligence, market analysis, customer insight and consultancy.
MRS has a diverse membership of individuals at all levels of experience and seniority within agencies, consultancies, support services, client-side organisations, the public sector and the academic community.
It also serves MRS Company Partners agencies, suppliers of support services, buyers and end-users - of all types and scale who are committed throughout their organisations to supporting the core MRS values of professionalism, research excellence and business effectiveness.
In consultation with its individual members and Company Partners, MRS supports best practice by setting and enforcing industry standards. The commitment to uphold the MRS Code of Conduct is supported by the Codeline service and a wide range of specialist guidelines.
MRS contributes significantly to the enhancement of skills and knowledge by offering various qualifications and membership grades, as well as training and professional development resources.
MRS enables its members and Company Partners to be very well-informed through the provision of a wide range of publications, information services and conferences.
MRS offers many opportunities for meeting, communicating and networking across sectors and disciplines, as well as within specialisms.
As 'the voice of market research', MRS defends and promotes research in its advocacy and representational efforts.
Through its media relations and public affairs activities, MRS aims to create the widest possible understanding of the process and value of market, social and opinion research, and to achieve the most favourable climate of opinion and legislative environment for research.
