Advanced Certificate in Licensed Hospitality - ACLH

In Redruth

Price on request


  • Typology

    Short course

  • Location



The Advanced Certificate in Licensed Hospitality is designed to give Managers and Supervisors the skills to effectively manage their business through a combination of training and self-study, resulting in a recognised qualification to Advanced Level.
Suitable for: Managers and potential managers & those wishing to progress upwards.




Redruth (Cornwall)
See map
South Albany, TR15 2PD


On request

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Course programme

Course Overview

All units give an industry recognised Advanced Level qualification.

The 3 core units make up the Advanced Level Qualification.

All courses are highly interactive and involve a good deal of application, participation and discussion, with plenty of opportunity to develop your business and exchange views.

Benefits Gained

An ideal opportunity to gain a nationally recognised qualification whilst developing your people and business. This award is about the application of practical measures to ensure the development and profitability of the business. Improvements can be measured, staff morale increased, and the expectations of the customer are met or exceeded.

Take your time to build your qualification and address the areas of your business that could be improved - gaining a qualification for each unit achieved.
The Advanced Certificate in Licensed Hospitality prepares you for, and forms the basis of, the Diploma in Licensed Hospitality

What is the course duration?

Each unit is 2 days long, although this can be flexible.

What topics are covered?

Unit 1 Learning Objectives
The learning objectives for this unit are as follows:

  • (1) Explain the business applications and benefits of the P&L. Accurately calculate and apply sales and expenditure figures to a P&L and outline the main factors influencing machine income performance
  • (2) Calculate and analyse trading accounts quantifying positive and adverse performance, identify reasons and recommending appropriate action
  • (3) Categorise, calculate and analyse business costs and expenses to quantifying positive and adverse performance, the impact on net profit (cash & percentage),outlining reasons and recommending appropriate action

  • (4) Calculate and explain the relationship between fixed costs and depreciation to business profit. Calculate and apply spend per head, volume and break-even to determine appropriate business strategies.

  • (5) Outline the budget and forecasting process, explaining the benefits accrued to business and analyse relevant business information to construct appropriate P&L budgets/forecasts

Unit 2 Learning Objectives
The learning objectives for this unit are as follows:

  • (1) Explain marketing and the marketing mix and their relationship to customer focus and the business vision

  • (2) Apply recognised market analysis models to evaluate an external business environment and outline the internal factors to be considered when establishing marketing objectives

  • (3) Explain the importance of customer focus, apply methods of identifying and analysing target customer groups

  • (4) Develop marketing objectives and an action plan for a business, applying appropriate promotional techniques to a target customer group

  • (5) Design and analyse marketing evaluation tools. Explain how to monitor and evaluate the success of a marketing plan against objectives in order to achieve the business vision

Unit 3 Learning Objectives
The learning objectives for this unit are as follows:

  • (1) Describe the direct link between motivation and business objectives and outline the impact that motivation has on a business

  • (2) Explain and apply motivation techniques to identify what motivates and de-motivates management; teams and individual staff members

  • (3) Explain the importance of teamwork and leadership styles in motivating a team. Apply recognised team development theories to create team motivation strategies

  • (4) Apply the principles of performance monitoring and feedback to effectively coach good or bad performance in a given situation

  • (5) Outline and apply the concepts of Reward and Incentive; including the link between these and business objectives

Is there an examination?

Each unit has a pre-course test which counts towards the overall marks.
Each unit has an end of unit exam lasting 1 hour, containing 10 questions on the application of the subject matter.
Unit 2 also has an open book test.

Availability and application
These courses are run continually - please advise us of your preferred dates.

Some areas may attract subsidies depending on type of course.

Advanced Certificate in Licensed Hospitality - ACLH

Price on request