Advertising and Marketing MA
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Over all experiance is good. University suports students and trys to unclude them in variouse activities to make their school year better. City itself is student friendly. A lot of help is provided for placements. Quite competitive to get it but a lot of help provided along the way. Teachers encourage to interact. Make lessons interesting and up to date. societies like? Interesting. They plan a lot of activities and widen the friend circle for students. My tutors are a great help and are always happy to review drafts of my coursework before the hand in dates! I also know some friends who get personal tutoring in the Hub which they don't need to pay fee's for which is really great!
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Master
In Scarborough
Description
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Type
Master
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Location
Scarborough
The Advertising and Marketing MA degree focuses on the link between organisations and the customer. It will help you to develop a greater understanding of how to produce persuasive communications and give you a broader perspective on aspects of marketing communications. The course provides opportunities to work on live or near live projects so that students can gain further experience to assist them in the work place.
Facilities
Location
Start date
Start date
About this course
"Entry Requirements Applicants will normally hold a good honours degree in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis.
HOW TO APPLY To find out more about how to apply, click on the Apply For This Course button..."
Reviews
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Over all experiance is good. University suports students and trys to unclude them in variouse activities to make their school year better. City itself is student friendly. A lot of help is provided for placements. Quite competitive to get it but a lot of help provided along the way. Teachers encourage to interact. Make lessons interesting and up to date. societies like? Interesting. They plan a lot of activities and widen the friend circle for students. My tutors are a great help and are always happy to review drafts of my coursework before the hand in dates! I also know some friends who get personal tutoring in the Hub which they don't need to pay fee's for which is really great!
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Course rating
Recommended
Centre rating
Ieva
This centre's achievements
All courses are up to date
The average rating is higher than 3.7
More than 50 reviews in the last 12 months
This centre has featured on Emagister for 8 years
Subjects
- Management
- Marketing
- Marketing Communications
- Advertising and Marketing
- Perspective
- Global
- Advertising
- University
- School
- Communications
- Business School
- IT Development
- IT Management
Course programme
If you’d like to know more about our courses, tweet us with your questions! #AskCU
— Coventry University (@covcampus) September 26, 2012 OVERVIEWThe Advertising and Marketing MA degree focuses on the link between organisations and the customer. It will help you to develop a greater understanding of how to produce persuasive communications and give you a broader perspective on aspects of marketing communications.
The course provides opportunities to work on live or near live projects so that students can gain further experience to assist them in the work place.
WHY CHOOSE THIS COURSE?Accreditation
WHAT WILL I LEARN?
This course gives you the opportunity to:
- develop both cognitive and practical skills in advertising and marketing;
- study a variety of advertising and marketing topics which includes creative development, copywriting, brand management and development, media consumption and selection and communications management;
- have the option of enrolling on the internship programme, providing the opportunity to undertake a workplace project on behalf of an organisation.
At the start of the course all marketing students will study a common core:
- consumer behaviour;
- principles of marketing;
- marketing communications;
- information acquisition and analysis.
After this students will study specific modules. This provides an opportunity to select from a range of topics, including e-marketing and services marketing. So whether you are interested in strategy, internationalism, contemporary theory or communications, the Coventry University Business School postgraduate marketing suite offers you an outstanding opportunity to enhance your career prospects.
"Advertising and Marketing MA