Advertising And Promotions 100 Hours Certificate Course

Analyse a market and understand what prompts people to choose one product or service over another.
Determine the promotional effort on an identified target market.
Explain how to organise and/or conduct displays.alt
Plan an advertising program.
Review a promotions campaign.
Explain how to choose and develop marketing of new products and services.
Explain how to organise and/or conduct promotions.
Develop a sales approach for a product or service which has a difficult sales history.
Plan a sales staff training program
Develop different advertisements and different promotional leaflets or brochures
Describe promotional and advertising techniques using electronic media, in particular the phone and the internet.
Determine an appropriate direct mailing campaign.
Design a show/exhibition stand
Explain how to organise or conduct shows