Build A Brand In 30 Days
Short course
In London
Description
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Type
Short course
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Location
London
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Duration
1 Day
A powerful one-day learning experience which will: give you a thorough and practical grounding in brand and branding today. provide you with content-rich learning that you can put into practice immediately in your business or organisation. arm you with a critical path to developing a brand that is distinctive, compelling, authentic and sustainable. deliver understanding and skills in crucial brand elements including: Brand Purpose, Narrative, Values, Customer Experience, Brand Behaviours and much more. Suitable for: Marketers and non-marketers, entrepreneurs, small business owners, SMEs, marketing teams in corporates.
Facilities
Location
Start date
Start date
About this course
No previous brand or marketing expertise required.
Reviews
Teachers and trainers (1)
Simon Middleton
Founder: Brand Strategy Guru
Simon Middleton, the author of 'Build A Brand In 30 Days' (Capstone) has become one of the UK's best known brand consultants. Simon's work has included brand strategy and campaigns for companies that include: Barclays, Norwich Union, Denplan, Merial, Adnams, and Pret A Manger. He has also been Creative Director of a leading advertising agency, a business journalist and an entrepreneur, launching two successful marketing agencies. Simon is Brand Leadership Fellow of the University of East Anglia, and a Chartered Institute of Marketing 'Marketer of The Year'.
Course programme
A powerful one-day learning experience which will:
- give you a thorough and practical grounding in brand and branding today
- provide you with content-rich learning that you can put into practice immediately in your business or organisation
- arm you with a critical path to developing a brand that is distinctive, compelling, authentic and sustainable
- deliver understanding and skills in crucial brand elements including: Brand Purpose, Narrative, Values, Customer Experience, Brand Behaviours and much more
This unique one-day programme brings brand and branding powerfully to life for marketers and non-marketers alike whether you're an entrepreneur or part of a larger organisation. In the most challenging environment of recent memory, your brand is your most powerful business asset. This course will be the best training investment you make this year (or next). Book now: max 30 delegates for real interactivity.
Simon Middleton's book Build A Brand In 30 Days is published in April 2010 by Capstone. All delegates receive a copy of the book plus an exclusive DVD of Simon Middleton's TV series The Brand Effect.
Price: £495 per person plus VAT
Date: Mon, January 25th, 2010. 9.30am to 5.00pm
Venue: London's coolest location Wallacespace, near St. Pancras, King's Cross and Euston stations.
Included: course notes, book, DVD, outstanding breakfast, lunch, refreshments.
Want to send eight or more people? Your own in-house course might suit you even better.
Build A Brand In 30 Days