Integrating Social Media into Hotel Sales Marketing & Revenue

Revenue by Design
5.0
6 reviews
  • Good level of content for a 1 day course. The size of the group was perfect for the style of the course which encourages delegates to interact and discuss. Both Janel and Ally made everyone feel very relaxed and comfortable, allowing for open and honest discussions without the fear of sounding foolish........I hope! Would recommend to people with limited knowledge of Social Media, and to those that are looking for new ideas and ways to manage their presence within this ever growing network.
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  • I thought this was a very comprehensive review of social media and how it affects the hotel industry in particular. I found much of the course useful and practical. I have and will implementing many of the things spoken about. I must admit I had my head in the sand prior to this course and it has given me a very useful guide as what I need to do to drive the business forward in these changing times. I would highly recommend this course to those who are somewhat unsure how social media fits in and also to those who have begun their journey.
    ← | →
  • I thought this was a very comprehensive review of social media and how it affects the hotel industry in particular. I found much of the course useful and practical. I have and will implementing many of the things spoken about. I must admit I had my head in the sand prior to this course and it has given me a very useful guide as what I need to do to drive the business forward in these changing times. I would highly recommend this course to those who are somewhat unsure how social media fits in and also to those who have begun their journey.
    ← | →

Course

In London

£ 220 + VAT

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Description

  • Type

    Workshop

  • Location

    London

  • Class hours

    8h

Suitable for: Marketing, Sales and Social Media owners in the Hotel Restaurant and Hospitality trades

Facilities

Location

Start date

London
See map

Start date

On request

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Reviews

5.0
excellent
  • Good level of content for a 1 day course. The size of the group was perfect for the style of the course which encourages delegates to interact and discuss. Both Janel and Ally made everyone feel very relaxed and comfortable, allowing for open and honest discussions without the fear of sounding foolish........I hope! Would recommend to people with limited knowledge of Social Media, and to those that are looking for new ideas and ways to manage their presence within this ever growing network.
    ← | →
  • I thought this was a very comprehensive review of social media and how it affects the hotel industry in particular. I found much of the course useful and practical. I have and will implementing many of the things spoken about. I must admit I had my head in the sand prior to this course and it has given me a very useful guide as what I need to do to drive the business forward in these changing times. I would highly recommend this course to those who are somewhat unsure how social media fits in and also to those who have begun their journey.
    ← | →
  • I thought this was a very comprehensive review of social media and how it affects the hotel industry in particular. I found much of the course useful and practical. I have and will implementing many of the things spoken about. I must admit I had my head in the sand prior to this course and it has given me a very useful guide as what I need to do to drive the business forward in these changing times. I would highly recommend this course to those who are somewhat unsure how social media fits in and also to those who have begun their journey.
    ← | →
100%
5.0
excellent

Course rating

Recommended

Centre rating

Mark Jennings

5.0
12/12/2011
What I would highlight: Good level of content for a 1 day course. The size of the group was perfect for the style of the course which encourages delegates to interact and discuss. Both Janel and Ally made everyone feel very relaxed and comfortable, allowing for open and honest discussions without the fear of sounding foolish........I hope! Would recommend to people with limited knowledge of Social Media, and to those that are looking for new ideas and ways to manage their presence within this ever growing network.
Would you recommend this course?: Yes

Ben Truesdale

5.0
14/11/2011
What I would highlight: I thought this was a very comprehensive review of social media and how it affects the hotel industry in particular. I found much of the course useful and practical. I have and will implementing many of the things spoken about. I must admit I had my head in the sand prior to this course and it has given me a very useful guide as what I need to do to drive the business forward in these changing times. I would highly recommend this course to those who are somewhat unsure how social media fits in and also to those who have begun their journey.
What could be improved: Nothing
Would you recommend this course?: Yes

Ben Truesdale

5.0
14/11/2011
What I would highlight: I thought this was a very comprehensive review of social media and how it affects the hotel industry in particular. I found much of the course useful and practical. I have and will implementing many of the things spoken about. I must admit I had my head in the sand prior to this course and it has given me a very useful guide as what I need to do to drive the business forward in these changing times. I would highly recommend this course to those who are somewhat unsure how social media fits in and also to those who have begun their journey.
Would you recommend this course?: Yes

Sally Brownsdon

5.0
11/11/2011
What I would highlight: Great Course, I really enjoyed it. The content was very carefully chosen and relevant and the trainer really knew her topic
What could be improved: Nothing
Would you recommend this course?: Yes

Sally Brownsdon

5.0
11/11/2011
What I would highlight: Great Course, I really enjoyed it. The content was very carefully chosen and relevant and the trainer really knew her topic
Would you recommend this course?: Yes

James Bowie

5.0
10/11/2011
What I would highlight: I have attended two day courses delivered by revenue by design, one some time ago, and this experience led me to hire the firm for their revenue management program. The second was more recently for their day course on Social Media. I found this to be a thorough and comprehnsive day well planned, clearly structured and eye opening as to the signifficance of key areas, many of which we were under utilising. At all times I have found the team at Revenue by Design, professional, charming and exceptionally well prepared and knowledgable about their chosen subject matter. I can thoroughly recommend them.
Would you recommend this course?: Yes
*All reviews collected by Emagister & iAgora have been verified

Course programme

Course review:

How much time do you spend on social media and how can you measure if it is improving sales?

We can show you some fresh ideas on how to improve your use of Facebook and Twitter and offer tips on how to manage your online reputation. We will introduce you to some low cost ways to make social media part of your long term revenue strategy and increase sales


Content Covers:

Social Media and Customer Communications

  • Use of social media networks for travel planning, shopping and sharing
  • Frequently used channels - including online travel sites, search engines, & social networks
  • Creating a social media strategy and putting it into practice
  • Reputation management - tracking and managing brand reputation
  • Integrating with the marketing team - running rate driven campaigns and complying with marketing guidelines of sites such as Facebook

Tools to manage Social Media campaigns

  • Tools to use to manage social media activity and campaigns including rate promotions.
  • Options for integrating existing booking technology with social media sites
  • Case studies - a look into how other hotels have used social media platforms to develop customer communications

A practical exercise

The key steps to consider when integrating social media activity into a revenue strategy

See related categories

Integrating Social Media into Hotel Sales Marketing & Revenue

£ 220 + VAT

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