Certificate IV in New Small Business and Certificate IV in Marketing and Communication (specialising in digital marketing)

4.4
5 reviews
  • Overall, this experience has been great. There were technical difficulties - such as errors - with the website sometimes, but in general it was fine.
    |
  • Some of the assessments are hard to do. Otherwise, everything is excellent in open colleges.
    |
  • I totally loved the flexibility and freedom of online learning, overall I'd say it was very positive.
    |

Course

Online

Price on request

Description

  • Type

    Course

  • Methodology

    Online

  • Duration

    24 Months

  • Start date

    Different dates available

Build your business on solid foundations by learning to manage its operations and reach customers effectively, with Open Colleges’ Certificate IV in New Small Business and Certificate IV in Marketing and Communication (specialising in digital marketing).This small business and marketing qualification will train you in the key areas of business including strategy, planning and financial management. You will also learn how to harness the power of digital marketing to reach customers and build brand loyalty.Why study this course?Studying this dual qualification will help you to build a solid business that reaches new customers and has a loyal following.The small business and digital marketing dual qualification opens up career opportunities as a Digital Marketing Assistant or Coordinator, while you work on building up your small business.Open Colleges’ flexible online learning model means you control when and where you learn, and you make your way through your course at a pace that suits you.

Facilities

Location

Start date

Online

Start date

Different dates availableEnrolment now open

About this course

Australian Marketing InstituteThis course also includes a free 12 month student membership to the Australian Marketing Institute (AMI), the industry peak body for marketing professionals in Australia. Your AMI membership will begin once you successfully complete an assessment within the first month of the course.

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Reviews

4.4
fantastic
  • Overall, this experience has been great. There were technical difficulties - such as errors - with the website sometimes, but in general it was fine.
    |
  • Some of the assessments are hard to do. Otherwise, everything is excellent in open colleges.
    |
  • I totally loved the flexibility and freedom of online learning, overall I'd say it was very positive.
    |
100%
4.3
fantastic

Course rating

Recommended

Centre rating

Student

4.0
10/12/2017
What I would highlight: Overall, this experience has been great. There were technical difficulties - such as errors - with the website sometimes, but in general it was fine.
Would you recommend this course?: Yes

Fahamida Sultana

4.5
20/11/2017
What I would highlight: Some of the assessments are hard to do. Otherwise, everything is excellent in open colleges.
What could be improved: Nothing
Would you recommend this course?: Yes

Kelly

4.5
05/07/2017
What I would highlight: I totally loved the flexibility and freedom of online learning, overall I'd say it was very positive.
What could be improved: .
Would you recommend this course?: Yes

Emeka

4.5
21/06/2017
What I would highlight: The school is very result oriented, process driven and on point service delivery.
What could be improved: .
Would you recommend this course?: Yes

Karen

4.5
19/06/2017
What I would highlight: Open Colleges were totally supportive and helpful with any questions I had. My tutor always responded with 2 days. The course was easy to work through and I thoroughly enjoyed it.
What could be improved: .
Would you recommend this course?: Yes
*All reviews collected by Emagister & iAgora have been verified

This centre's achievements

2018

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 6 years

Subjects

  • Communication Training
  • Planning
  • Digital Marketing
  • Marketing

Course programme

Getting Started
  • Establish networks
Managing Risk
  • Establish legal and risk management requirements of small business
Finance Essentials for Your New Small Business
  • Plan small business finance
Operating and Planning for Success
  • Undertake small business planning
Marketing Your New Small Business
  • Market the small business
Introduction to Digital Marketing
  • Develop and apply knowledge of marketing communication industry
Digital Disruption
  • Apply marketing communication across a convergent industry
Digital Relationship Management
  • Apply digital solutions to work processes
  • Articulate, present and debate ideas
  • Make a presentation
Marketplace Analysis & Customer Segmentation
  • Conduct market research
  • Profile the market
Customer Behaviour Insight
  • Analyse consumer behaviour
Data Analytics
  • Analyse direct marketing databases
Digital Marketing Channels
  • Review advertising media options
User Experience (UX) Foundations
  • Create digital media user experiences

Certificate IV in New Small Business and Certificate IV in Marketing and Communication (specialising in digital marketing)

Price on request