Course programme
Sports Marketing
9 lectures 05:01:59
Recalling the Marketing Basics preview
Aim of Marketing, What is Marketed ?, Who Markets? , Type of Demand, Type of Markets, Core Marketing Concepts, Marketing Dimensions, 4Ps
Sports Marketing Essentials
Unique Market Types and Segmentation like The Female Market, Cohorts, etc. and segment's effectiveness, Market Selection Strategy, Industry Analyse. SWOT Analysis, Industry Standard Values of CPM,, and Case Studies on Sports Marketing.
Understanding Sport Consumers
Type/Categories of Sports Consumers, Their Involvements, Commitment, and Reasons. Marketing Sport Myopia.
Ingredient of Impeccable Sports Promotion
Case Studies, Type of Media, Types of Purpose and Goals, Elements of Promotion, Advertising, Knowing Attention Grabbers, Placements, and selling.
Core of Public Relation
Essential Dimensions of PR and Definitions from Multiple Perspectives, Fun Examples to understand the same, Terms, PR Vs. Publicity. Origins, Objective, Messages House, Mono Dialogue related to PR. Art of Statement Writing.
Publicity: the Effective Strategy
Gauging the effectiveness of Publicity, how, and where? Choosing the athlete, case studies, and Regulating the Advertisements.
Fund Raising in Sports Marketing
The need for Fund Raising, Situational Analysis, Identifying Potential Sources, Method Selection for Raising Funds in Sports.
Sponsorship principles
Sponsorship Cycle it's Global Spending, Methods, ROI Challenge, Objectives, Measures, Case Study, Properties of Sponsoring, Survey, Measuring Achievements.
Marketing an Event
Methodology, Values, Spectrum, Orientations, Key Success Factors, Stages like Assessment, Managers, Plan, Database Management, Policy, and more of Event Marketing.
Sports Marketing.
9 lectures 05:01:59
Recalling the Marketing Basics preview
Aim of Marketing, What is Marketed ?, Who Markets? , Type of Demand, Type of Markets, Core Marketing Concepts, Marketing Dimensions, 4Ps
Sports Marketing Essentials
Unique Market Types and Segmentation like The Female Market, Cohorts, etc. and segment's effectiveness, Market Selection Strategy, Industry Analyse. SWOT Analysis, Industry Standard Values of CPM,, and Case Studies on Sports Marketing.
Understanding Sport Consumers
Type/Categories of Sports Consumers, Their Involvements, Commitment, and Reasons. Marketing Sport Myopia.
Ingredient of Impeccable Sports Promotion
Case Studies, Type of Media, Types of Purpose and Goals, Elements of Promotion, Advertising, Knowing Attention Grabbers, Placements, and selling.
Core of Public Relation
Essential Dimensions of PR and Definitions from Multiple Perspectives, Fun Examples to understand the same, Terms, PR Vs. Publicity. Origins, Objective, Messages House, Mono Dialogue related to PR. Art of Statement Writing.
Publicity: the Effective Strategy
Gauging the effectiveness of Publicity, how, and where? Choosing the athlete, case studies, and Regulating the Advertisements.
Fund Raising in Sports Marketing
The need for Fund Raising, Situational Analysis, Identifying Potential Sources, Method Selection for Raising Funds in Sports.
Sponsorship principles
Sponsorship Cycle it's Global Spending, Methods, ROI Challenge, Objectives, Measures, Case Study, Properties of Sponsoring, Survey, Measuring Achievements.
Marketing an Event
Methodology, Values, Spectrum, Orientations, Key Success Factors, Stages like Assessment, Managers, Plan, Database Management, Policy, and more of Event Marketing.
Recalling the Marketing Basics preview
Aim of Marketing, What is Marketed ?, Who Markets? , Type of Demand, Type of Markets, Core Marketing Concepts, Marketing Dimensions, 4Ps
Recalling the Marketing Basics preview
Aim of Marketing, What is Marketed ?, Who Markets? , Type of Demand, Type of Markets, Core Marketing Concepts, Marketing Dimensions, 4Ps
Recalling the Marketing Basics preview
Aim of Marketing, What is Marketed ?, Who Markets? , Type of Demand, Type of Markets, Core Marketing Concepts, Marketing Dimensions, 4Ps
Recalling the Marketing Basics preview
Aim of Marketing, What is Marketed ?, Who Markets? , Type of Demand, Type of Markets, Core Marketing Concepts, Marketing Dimensions, 4Ps
Aim of Marketing, What is Marketed ?, Who Markets? , Type of Demand, Type of Markets, Core Marketing Concepts, Marketing Dimensions, 4Ps
Aim of Marketing, What is Marketed ?, Who Markets? , Type of Demand, Type of Markets, Core Marketing Concepts, Marketing Dimensions, 4Ps
Sports Marketing Essentials
Unique Market Types and Segmentation like The Female Market, Cohorts, etc. and segment's effectiveness, Market Selection Strategy, Industry Analyse. SWOT Analysis, Industry Standard Values of CPM,, and Case Studies on Sports Marketing.
Sports Marketing Essentials
Unique Market Types and Segmentation like The Female Market, Cohorts, etc. and segment's effectiveness, Market Selection Strategy, Industry Analyse. SWOT Analysis, Industry Standard Values of CPM,, and Case Studies on Sports Marketing.
Sports Marketing Essentials
Unique Market Types and Segmentation like The Female Market, Cohorts, etc. and segment's effectiveness, Market Selection Strategy, Industry Analyse. SWOT Analysis, Industry Standard Values of CPM,, and Case Studies on Sports Marketing.
Sports Marketing Essentials
Unique Market Types and Segmentation like The Female Market, Cohorts, etc. and segment's effectiveness, Market Selection Strategy, Industry Analyse. SWOT Analysis, Industry Standard Values of CPM,, and Case Studies on Sports Marketing.
Unique Market Types and Segmentation like The Female Market, Cohorts, etc. and segment's effectiveness, Market Selection Strategy, Industry Analyse. SWOT Analysis, Industry Standard Values of CPM,, and Case Studies on Sports Marketing.
Unique Market Types and Segmentation like The Female Market, Cohorts, etc. and segment's effectiveness, Market Selection Strategy, Industry Analyse. SWOT Analysis, Industry Standard Values of CPM,, and Case Studies on Sports Marketing.
Understanding Sport Consumers
Type/Categories of Sports Consumers, Their Involvements, Commitment, and Reasons. Marketing Sport Myopia.
Understanding Sport Consumers
Type/Categories of Sports Consumers, Their Involvements, Commitment, and Reasons. Marketing Sport Myopia.
Understanding Sport Consumers
Type/Categories of Sports Consumers, Their Involvements, Commitment, and Reasons. Marketing Sport Myopia.
Understanding Sport Consumers
Type/Categories of Sports Consumers, Their Involvements, Commitment, and Reasons. Marketing Sport Myopia.
Type/Categories of Sports Consumers, Their Involvements, Commitment, and Reasons. Marketing Sport Myopia.
Type/Categories of Sports Consumers, Their Involvements, Commitment, and Reasons. Marketing Sport Myopia.
Ingredient of Impeccable Sports Promotion
Case Studies, Type of Media, Types of Purpose and Goals, Elements of Promotion, Advertising, Knowing Attention Grabbers, Placements, and selling.
Ingredient of Impeccable Sports Promotion
Case Studies, Type of Media, Types of Purpose and Goals, Elements of Promotion, Advertising, Knowing Attention Grabbers, Placements, and selling.
Ingredient of Impeccable Sports Promotion
Case Studies, Type of Media, Types of Purpose and Goals, Elements of Promotion, Advertising, Knowing Attention Grabbers, Placements, and selling.
Ingredient of Impeccable Sports Promotion
Case Studies, Type of Media, Types of Purpose and Goals, Elements of Promotion, Advertising, Knowing Attention Grabbers, Placements, and selling.
Case Studies, Type of Media, Types of Purpose and Goals, Elements of Promotion, Advertising, Knowing Attention Grabbers, Placements, and selling.
Case Studies, Type of Media, Types of Purpose and Goals, Elements of Promotion, Advertising, Knowing Attention Grabbers, Placements, and selling.
Core of Public Relation
Essential Dimensions of PR and Definitions from Multiple Perspectives, Fun Examples to understand the same, Terms, PR Vs. Publicity. Origins, Objective, Messages House, Mono Dialogue related to PR. Art of Statement Writing.
Core of Public Relation
Essential Dimensions of PR and Definitions from Multiple Perspectives, Fun Examples to understand the same, Terms, PR Vs. Publicity. Origins, Objective, Messages House, Mono Dialogue related to PR. Art of Statement Writing.
Core of Public Relation
Essential Dimensions of PR and Definitions from Multiple Perspectives, Fun Examples to understand the same, Terms, PR Vs. Publicity. Origins, Objective, Messages House, Mono Dialogue related to PR. Art of Statement Writing.
Core of Public Relation
Essential Dimensions of PR and Definitions from Multiple Perspectives, Fun Examples to understand the same, Terms, PR Vs. Publicity. Origins, Objective, Messages House, Mono Dialogue related to PR. Art of Statement Writing.
Essential Dimensions of PR and Definitions from Multiple Perspectives, Fun Examples to understand the same, Terms, PR Vs. Publicity. Origins, Objective, Messages House, Mono Dialogue related to PR. Art of Statement Writing.
Essential Dimensions of PR and Definitions from Multiple Perspectives, Fun Examples to understand the same, Terms, PR Vs. Publicity. Origins, Objective, Messages House, Mono Dialogue related to PR. Art of Statement Writing.
Publicity: the Effective Strategy
Gauging the effectiveness of Publicity, how, and where? Choosing the athlete, case studies, and Regulating the Advertisements.
Publicity: the Effective Strategy
Gauging the effectiveness of Publicity, how, and where? Choosing the athlete, case studies, and Regulating the Advertisements.
Publicity: the Effective Strategy
Gauging the effectiveness of Publicity, how, and where? Choosing the athlete, case studies, and Regulating the Advertisements.
Publicity: the Effective Strategy
Gauging the effectiveness of Publicity, how, and where? Choosing the athlete, case studies, and Regulating the Advertisements.
Gauging the effectiveness of Publicity, how, and where? Choosing the athlete, case studies, and Regulating the Advertisements.
Gauging the effectiveness of Publicity, how, and where? Choosing the athlete, case studies, and Regulating the Advertisements.
Fund Raising in Sports Marketing
The need for Fund Raising, Situational Analysis, Identifying Potential Sources, Method Selection for Raising Funds in Sports.
Fund Raising in Sports Marketing
The need for Fund Raising, Situational Analysis, Identifying Potential Sources, Method Selection for Raising Funds in Sports.
Fund Raising in Sports Marketing
The need for Fund Raising, Situational Analysis, Identifying Potential Sources, Method Selection for Raising Funds in Sports.
Fund Raising in Sports Marketing
The need for Fund Raising, Situational Analysis, Identifying Potential Sources, Method Selection for Raising Funds in Sports.
The need for Fund Raising, Situational Analysis, Identifying Potential Sources, Method Selection for Raising Funds in Sports.
The need for Fund Raising, Situational Analysis, Identifying Potential Sources, Method Selection for Raising Funds in Sports.
Sponsorship principles
Sponsorship Cycle it's Global Spending, Methods, ROI Challenge, Objectives, Measures, Case Study, Properties of Sponsoring, Survey, Measuring Achievements.
Sponsorship principles
Sponsorship Cycle it's Global Spending, Methods, ROI Challenge, Objectives, Measures, Case Study, Properties of Sponsoring, Survey, Measuring Achievements.
Sponsorship principles
Sponsorship Cycle it's Global Spending, Methods, ROI Challenge, Objectives, Measures, Case Study, Properties of Sponsoring, Survey, Measuring Achievements.
Sponsorship principles
Sponsorship Cycle it's Global Spending, Methods, ROI Challenge, Objectives, Measures, Case Study, Properties of Sponsoring, Survey, Measuring Achievements.
Sponsorship Cycle it's Global Spending, Methods, ROI Challenge, Objectives, Measures, Case Study, Properties of Sponsoring, Survey, Measuring Achievements.
Sponsorship Cycle it's Global Spending, Methods, ROI Challenge, Objectives, Measures, Case Study, Properties of Sponsoring, Survey, Measuring Achievements.
Marketing an Event
Methodology, Values, Spectrum, Orientations, Key Success Factors, Stages like Assessment, Managers, Plan, Database Management, Policy, and more of Event Marketing.
Marketing an Event
Methodology, Values, Spectrum, Orientations, Key Success Factors, Stages like Assessment, Managers, Plan, Database Management, Policy, and more of Event Marketing.
Marketing an Event
Methodology, Values, Spectrum, Orientations, Key Success Factors, Stages like Assessment, Managers, Plan, Database Management, Policy, and more of Event Marketing