Copywriting Course - Online Distance Learning
Training
Online
Description
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Type
Training
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Methodology
Online
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Class hours
10h
Suitable for: In-house marketing staff. Small to medium business owners. Freelance copywriters
About this course
No previous copywriting experience is neccessary. You just need access to a computer with an internet connection.
Reviews
Teachers and trainers (1)
Alana Johnstone
Tutor
10 years' copywriting experience including freelance experience PTLLS level 4 Assessor Award Copywriting Diploma BA Hons English
Course programme
Course review:
On the course, you will:
- understand the copywriter's craft and the key elements of effective copywriting;
- understand your customer;
- identifying benefits and features;
- demonstrate how to structure your text;
- discover how to match your style to your message;
- discover how to play with words;
- write powerful headlines that catch your readers' attention;
- rite effective sales letters;
- write effective brochure copy;
- understand how to write for the web; and
- write effective Search Engine Optimisation (SEO) copy.
Copywriting Course - Online Distance Learning