Dealing with the Media in a Crisis

Short course

In Canary Wharf

Price on request

Description

  • Type

    Short course

  • Location

    Canary wharf

  • Duration

    1 Day

Our crisis media training courses are tailored around you. Depending on the type of crisis you could face trade and national press or even TV and radio broadcasters, so this training will prepare you for all possible situations. Suitable for: Those who will be facing a crisis and dealing with the media during its course. This is normally run for those with some interview experience but we can design the session for those who are new to the media. Due to the nature of this media training we generally sign confidentiality agreements before we start working on your course.

Facilities

Location

Start date

Canary Wharf (London)
E14 9XQ

Start date

On request

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Course programme

Dealing with the Media in a Crisis

Course Content:

As mentioned, our crisis media courses are all specifically tailored. However as a guide, here's what we would cover in a typical session:

The Theory:


  • An introduction to the media in a crisis: Why should you talk to the media in a crisis / The difference a crisis makes for the media / The way journalists operate when covering a crisis story

  • Preparing your approach: Refining your key messages / Researching the audience and journalist / Setting your agenda / The Soundbite

  • During the interview: Bridging and other interview techniques / Body Language / Dos and Don'ts / Handling Press conferences

    The Interview Practice:
    The interviews we conduct in our crisis media training sessions are testing, realistic and relevant. This is to ensure that, whatever sort of interview situation delegates face in the outside world, they will be prepared. Depending on your requirements, we will conduct a series of one or more of the following interviews:
    Telephone / Face to Face / Down the line / Doorstep


    The Trainers:
    Below are details of some media trainers we would recommend for your session. These are just a few from our extensive roster so please get in touch for more information on the rest of our team.
    Trainer A is a journalist and producer for the BBC
    Trainer B is a presenter and anchor for Sky News
    Trainer C is a former Daily Mail Whitehall Editor

    What is Included in Your Session?


  • A training course tailored to your requirements

  • Our Media Handling Guide Booklet

  • Cameraman to film and playback the interviews

  • Written and oral feedback to both delegate and client

  • DVD recordings of your practice interviews

  • Free face to face or telephone consultations for a year after the training
  • Dealing with the Media in a Crisis

    Price on request