Developing a marketing strategy

Course

In London

£ 89 VAT inc.

Description

  • Type

    Course

  • Location

    London

  • Start date

    Different dates available

In this fast paced course you will have an overview on how to use marketing tools to define and develop a marketing plan to specifically suit your business, communicate your strategy and measure results.

We will also look at online and offline communication marketing strategies used to build and promote your brand.

This course would suit entrepreneurs that already have an idea or a business plan and want to define the marketing strategy for their business.

Facilities

Location

Start date

London
See map
Keeley Street, Covent Garden, WC2B 4BA

Start date

Different dates availableEnrolment now open

About this course

Identify marketing tools to define your brand
Draft a marketing communications plan to suit your business.
Find offline and online marketing channels to communicate your brand
Have ideas on how to market your business effectively on a limited budget.
Identify marketing tools used to measure results.

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Subjects

  • Marketing Strategy
  • Marketing

Course programme

Your business/product/service
Analysing competition
Targeting & Positioning
Price and Promotion
Landscape and trends
Creating a marketing strategy for your budget
Offline marketing communications for small business
Online Marketing Strategies
Measuring results.

This is a one day course. You will be taught by presentations, discussions and exercises. No costs. Bring a pen and a pad to take notes.

Additional information

Introduction to affiliate marketing An introduction to project management. General information and advice on courses at City Lit is available from the Student Centre and Library on Monday to Friday from 12:00 – 19:00. See the course guide for term dates and further details

Developing a marketing strategy

£ 89 VAT inc.