Digital Marketing MSc 2 years full-time (with advanced practice in second year)

Master

In Newcastle Upon Tyne

£ 12,000 + VAT

Description

  • Type

    Master

  • Location

    Newcastle upon tyne

As the digital era develops and our reliance on digital technology increases, so does the need for marketing professionals to develop, innovative digital and online marketing strategies to ensure businesses remain competitive and implement successful digital marketing campaigns.

Facilities

Location

Start date

Newcastle Upon Tyne (Tyne and Wear)
See map
Ellison Place, NE1 8ST

Start date

On request

About this course

Entry Requirements 2019/20
Standard Entry

 

Applicants should normally have:

A minimum of a 2:2 honours degree or equivalent, or substantial experience of working in a business organisation.

International qualifications:

If you have studied a non UK qualification, you can see how your qualifications compare to the standard entry criteria, by selecting the country that you received the qualification in, from our country pages. Visit
 
English Language requirements:
 .
International applicants are required to have a minimum overall IELTS (Academic) score of 6.5 with 5

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Subjects

  • Full Time
  • Global
  • Digital Marketing
  • Marketing

Course programme

Marketing Metrics and Analysis (Core,20 Credits) Strategic Marketing in the Digital Era (Core,20 Credits) The Digital Customer Journey: Data, Profiling and CRM (Core,20 Credits) Digital Campaign Management and Media (Core,20 Credits) Dissertation Preparation and Research Methods (Core,0 Credits) Developing Global Management Competencies I (Core,20 Credits) Developing Global Management Competencies II (Core,20 Credits) Academic and Professional Development (Core,0 Credits) Applied Management Work Investigation (Optional,60 Credits) Masters' Study Abroad (Optional,60 Credits) Business Clinic PG Group Consultancy Project (Optional,60 Credits) The Newcastle Business School Masters Dissertation (Optional,60 Credits) Masters' Internship (Optional,60 Credits) Marketing Metrics and Analysis (Core,20 Credits) Strategic Marketing in the Digital Era (Core,20 Credits) The Digital Customer Journey: Data, Profiling and CRM (Core,20 Credits) Digital Campaign Management and Media (Core,20 Credits) Dissertation Preparation and Research Methods (Core,0 Credits) Developing Global Management Competencies I (Core,20 Credits) Developing Global Management Competencies II (Core,20 Credits) Academic and Professional Development (Core,0 Credits) Applied Management Work Investigation (Optional,60 Credits) Masters' Study Abroad (Optional,60 Credits) Business Clinic PG Group Consultancy Project (Optional,60 Credits) The Newcastle Business School Masters Dissertation (Optional,60 Credits) Masters' Internship (Optional,60 Credits)

Digital Marketing MSc 2 years full-time (with advanced practice in second year)

£ 12,000 + VAT