Essentials of Quantitative Research

Course

In London

£ 1,155 + VAT

Description

  • Type

    Course

  • Location

    London

This course enables you to: develop a full understanding of all aspects of the quantitative research process. Suitable for: This course will benefit recent entrants to market research with little or no practical experience of quantitative research (e.g. research trainees).

Facilities

Location

Start date

London
See map
15 Northburgh Street, EC1V 0JR

Start date

On request

Questions & Answers

Add your question

Our advisors and other users will be able to reply to you

Who would you like to address this question to?

Fill in your details to get a reply

We will only publish your name and question

Reviews

Course programme


Data collection, sampling, questionnaire design, analysis and presentation - the A-Z of quant


Objective
This course enables you to:
  • develop a full understanding of all aspects of the quantitative research process.

Learning outcomes
By the end of the course, delegates should have developed their understanding of:
  • quantitative research and when to use it
  • a range of data collection methods
  • the fundamentals of sampling
  • best practice in questionnaire design
  • basic analysis techniques
  • special quantitative techniques, e.g. rating, ranking, mean scores
  • the fundamentals of statistical reliability and significance tests
  • how to explore data and investigate hypotheses
  • how to draw conclusions and make recommendations
  • how to present and report findings
This course will include the opportunity to work through a case study from brief to presentation.

Who will benefit?
This course will benefit recent entrants to market research with little or no practical experience of quantitative research (e.g. research trainees).

Essentials of Quantitative Research

£ 1,155 + VAT