Fashion Marketing (Buying) BA (Hons) with Integrated Foundation

Regent's University London

Bachelor's degree

In London

Price on request

The best Fashion Design courses

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Description

  • Type

    Bachelor's degree

  • Location

    London

  • Duration

    4 Years

The BA (Hons) Fashion Marketing (Buying) with Integrated Foundation is designed for those who do not meet the requirements for direct entry to the BA (Hons) Fashion Marketing (Buying). It includes one year of studies at the foundation level and then a further three years at BA level.

Successful completion of the foundation year guarantees progression to your selected degree programme.

The BA level Fashion Marketing (Buying) programme will enable you to enhance your knowledge and specialise in fashion buying. The core modules that you undertake will also reflect your learning toward this particular pathway, such as fashion vocabulary and fashion buying and merchandising.

Facilities

Location

Start date

London
See map
Inner Circle, Regent's Park, NW1 4NS

Start date

On request

About this course


You will learn to forecast trends, take data and use it to independently make creative, strategic marketing decisions. You will have access to a range of industry resources, including Fashion Monitor, the industry's main platform for influencer marketing and PR solutions.

You will have the opportunity to undertake practical projects and work with students on other fashion design programmes to produce fashion shows, events and photo shoots.


This programme gives you skills and experience across a range of marketing activity. Our graduates go on to work in a range of fashion marketing roles including:

Advertising
Brand marketing
Buying
Digital marketing
Event management
Fashion styling
Journalism
Merchandising
Personal shopping
Public relations
Retail
Social media marketing

IELTS: Overall score of 5.5, with a minimum of 5.5 in each individual component
GCSE/IGCSE English, grade C / 4 (for IGCSE certificates, please provide the Supplementary Certifying Statement with the breakdown of component grades)

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Reviews

This centre's achievements

2020

All courses are up to date

The average rating is higher than 3.7

More than 50 reviews in the last 12 months

This centre has featured on Emagister for 7 years

Subjects

  • Design
  • Marketing
  • Fashion Marketing
  • Industry
  • Interior Design
  • Graphic design
  • Fashion design
  • Global Perspectives
  • Design in Industry
  • Introduction to Fashion Marketing

Course programme

This is a full time four year programme, comprising of one year of foundation studies followed by three years of study at degree level.

Foundation year modules (Term 1)

Module Title
  • Research - learn core research skills
  • Ideas - develop creative, fresh ideas in art and design
  • Make - gain the technical skills to bring your ideas into reality
Foundation year modules (Term 2)

In the second term, you will choose three out of the five modules listed below, designed to introduce specialist areas of study:

Module Title
  • Design in Industry
  • Fashion Design
  • Fashion Marketing
  • Graphic Design
  • Interior Design
BA (Hons) Fashion Marketing (Buying) - Year 1 (Core modules)

Module Title
  • Introduction to Fashion Marketing
  • Fashion Images
  • Global Perspectives
  • The Fashion Consumer
  • Fashion History and Context
  • Digital Marketing and Social Media
  • Fashion Vocabulary
BA (Hons) Fashion Marketing (Buying) - Year 1 (Elective modules)

In addition you will need to choose one elective module from the list below.

Module Title
  • The Fashion Industry
  • Fashion Drawing
  • English for Academic Purposes
  • Regent’s Connect (language elective)
BA (Hons) Fashion Marketing (Buying) - Year 2 (Core modules)

Module Title
  • Fashion Marketing and Communication in Practice
  • Fashion Styling and Trends
  • Fashion Theory and Research
  • Fashion Branding
  • Fashion Buying and Merchandising
BA (Hons) Fashion Marketing (Buying) - Year 2 (Elective modules)

In addition you will need to choose one or two elective modules from the list below.

Module Title
  • Fashion Show Production and Event Management
  • Fashion Publishing and Media Relations
  • Fashion Entrepreneurship
  • Industry Placement
  • Fashion Photography
  • Experimental Fashion Image
  • Regent’s Connect (language elective)
BA (Hons) Fashion Marketing (Buying) - Year 3

Module Title
  • Innovation in the Fashion Environment
  • Major Project – Research and Development
  • Major Project – Realisation
  • Professional Practice and Portfolio

Additional information

Important information:

With COVID-19 likely to generate worldwide quarantine restrictions and travel disruption for some time, and noting our duty to prevent our students from being impacted by a potential second wave, we've made the decision to deliver the Autumn 2020 Term online and prepare to return to campus in January 2021.

See related categories

Fashion Marketing (Buying) BA (Hons) with Integrated Foundation

Price on request

The best Fashion Design courses

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