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Forming and Managing Strategic Alliances

Short course

In City of London ()

£ 575 + VAT

Description

  • Type

    Short course

  • Duration

    1 Day

The course is designed to provide an insight into the rationale behind strategic alliances and the practicalities of implementation. On completion of the course, participants will be able to: Understand the drivers behind a decision to form an alliance Identify the key benefits and risks Recognise the stages and processes involved Identify critical success factors and potential 'banana skins' Address issues relating to differences in corporate culture Ensure that implementation processes are fully aligned to strategic objectives. Suitable for: The course will be of particular interest to managers whose organisations are considering some form of strategic alliance, or have recently completed the process. Although the emphasis will be on joint ventures and mergers, many of the principles are equally relevant to acquisitions

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Subjects

  • Benefits
  • Joint
  • Corporate Strategy
  • Business Strategy
  • Business Analysis
  • Business Process
  • Business Development
  • New Venture
  • Entrepreneurship
  • Strategic Management
  • Management
  • Admninistration
  • Strategic Planning

Course programme

On completion of the course, participants will be able to:

  • Understand the drivers behind a decision to form an alliance
  • Identify the key benefits and risks
  • Recognise the stages and processes involved
  • Identify critical success factors and potential ‘banana skins’
  • Address issues relating to differences in corporate culture
  • Ensure that implementation processes are fully aligned to strategic objective

It will be taught through a combination of mini-lectures, small group activities, practical exercises, case studies and discussion topics.

Course Content

Value Creation

  • Principal components of value-based management
  • Strategic analysis
  • Scenario planning
  • Is an alliance the way forward?

What is a Strategic Alliance?

  • Types of alliance (Joint Ventures, Mergers
  • Choosing an alliance partner
  • Benefits and risks

The Practicalities of entering into a Strategic Alliance

  • The partnership process
  • Co-operation agreements
  • JV or merger?
  • Understanding the motives of each party
  • Defining success in financial terms
  • Critical success factors
  • Acknowledging and addressing cultural differences
  • Exit strategy

Strategic Alignment

  • A Balanced Scorecard approach

Forming and Managing Strategic Alliances

£ 575 + VAT