IBM Unica Campaign Introduction 8.5 (SPVC)
Course
In London
Description
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Type
Course
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Location
London
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Start date
Different dates available
IBM Unica Campaign Introduction 8.5 (SPVC) Training CourseThis course explores the basics of designing, building, and executing a marketing campaign using Unica Campaign. This course prepares you to configure Unica Campaign's processes for use in campaigns from simple to moderate in complexity, use data structures in campaigns, create offers and apply them to campaigns, and to track responses to campaigns.(This course is one of five classes in the Unica Campaign 8 learning series. To complete your learning you should also attend the Unica Campaign 8 Administration, the Unica Campaign 8 Architecture and Installation, the Unica Campaign 8 Reports Installation and Administration, and the Campaign Advanced Techniques classes.)If you are enrolling in a Self Paced Virtual Classroom or Web Based Training course, before you enroll, please review the Self-Paced Virtual Classes and Web-Based Training Classes on our Terms and Conditions page, as well as the system requirements, to ensure that your system meets the minimum requirements for this course.http://www.ibm.com/training/terms
Facilities
Location
Start date
Start date
Reviews
Subjects
- Installation
- Web
Course programme
- Unica Campaign Basics
- Building a Campaign, Part 1 - Data Selection and Manipulation
- Building a Campaign, Part 2 - Data Refinement and Output
- Offer Attributes, Offers and Offer Lists
- Assigning Offers and Cell Management
- Response Tracking and Reporting
- Managing the Campaign Environment
Additional information
Expenses
IBM Unica Campaign Introduction 8.5 (SPVC)