Influencing Difficult People
Training
In London
Description
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Type
Training
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Location
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Class hours
3h
To ensure that a typical 68% of customers don't go to your competitors because your organisation dropped it's guard. Remember, you're only as good as the last job you completed for your customer. Suitable for: Everyone who has to professionally address "challenges" from unhappy customers, because their organisation either did something wrong, or was perceived to do so. So often we have to recoup lost ground, because a colleague has handled a complaint badly, or portrayed an attitude that's offhand. Worse it could be your own organisation.
Facilities
Location
Start date
Start date
Start date
About this course
None
Reviews
Course programme
Who Should Attend:
Anyone who helps to develop the practice. All partners and senior managers.
Aim of the Course:
Everyone markets their services so by following well established guidelines you an capitalise on your efforts to increase your practice.
This is a one-day course that will make an amazing difference to how you sell your practice and how you sell yourself.
By following marketing procedures tailored for the professionals firms we can show you the path to practice development.
Course Content:
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Understanding what marketing really is
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It's place in the sales process
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The secrets of Product-Price-Place-Promotion
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Who is your customer
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Practice objectives
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Practice image
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Making marketing work for you
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The product audit
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Benefits to you and your practice
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Advertising and sales promotions
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Your market
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Pricing
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Client services
Additional information
Influencing Difficult People