Marketing : Developing Your Script

Success in a telesales environment demands constant flexibility and adaptability. Given that each prospect is fundamentally unique, no two telesales encounters are the same. As such, you need to be ready for anything at any time. Nevertheless, this doesn’t detract from the value and importance of having a strong and effective telesales script. Your script is essentially the foundation and framework of your sales pitch, which will determine your effectiveness as a telephone seller. Your initial script needs to be as strong as possible, though should be refined and improved on an ongoing basis. The more time and attention you invest in creating and improving your script, the greater the likelihood of its success in practice.

This exclusive tutorial has been designed for current and prospective telesales workers alike, along with team leaders, managers and trainers at all levels. Study an in-depth breakdown of the effective telesales script, along with how to construct a basic script and make your own script unique to you. Find out how the quality of the script you produce will have a direct impact on your success as a telephone sales worker.