Marketing Principles

Vocational qualification

In Paignton

Price on request

Description

  • Type

    Vocational qualification

  • Location

    Paignton

Concepts of marketing and marketing planning. Recognise environmental pressures affeting business. Recognise importance of market research and the impact it has on future marketing activities. Identify and target customer markets. Understanding the marketing mix model. Develop and effective marketing communication strategy

Facilities

Location

Start date

Paignton (Devon)
See map
South Devon College Vantage Point Long Road, TQ4 7EJ

Start date

On request

About this course

Small businesses, sole traders, those who are relatively new to marketing

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Course programme


Marketing Principles

Is this course right for me?

This one-day course aims to improve your knowledge and understanding of what is meant by marketing; identifying the principal tools available to any business enabling key marketing strategies to be put in place.

What will I be learning?

Concepts of marketing and marketing planning
Recognise environmental pressures affeting business
Recognise importance of market research and the impact it has on future marketing activities
Identify and target customer markets
Understanding the marketing mix model
Develop and effective marketing communication strategy

How will I learn?

Tutor led workshop

What else might I want to know?

What can I do afterwards?

You may wish to consider other business skills course

Apply for this course
You can apply online , by phone, post or in person.

Course Code: CT9MPR1SBN

Marketing Principles

Price on request