Master of Business Administration (MBA) Degree with a Specialization in Marketing

Adapt and innovate to solve problems
Analyze various leader, follower, cultural and situational characteristics that contribute to leadership, and adapt to the needs of situations, employees and co-workers
Apply quantitative reasoning and analysis to business and management problems using knowledge of mathematics, statistics, finance and economics
Develop plans to improve business operations
Apply principles of quantitative and qualitative research to business cases and evaluate the quality of research presented based on these principles.
Use knowledge of economic concepts, principles and theory to critically analyze and evaluate economic problems and opportunities
Use critical thinking skills, including deriving the issue, understanding argument reasoning and developing conclusions
Discuss the opportunities provided by technology for businesses
Recognize and manage potential ethical and legal conflicts
Communicate effectively in business situations
Use a systematic approach to the structure, implementation and analysis of marketing research
Experience the design and implementation of a strategic marketing plan
Analyze information about the customer to develop new products and/or marketing promotional campaigns

This business program is programmatically accredited by the Accreditation Council for Business Schools and Programs (ACBSP).