Strategic Marketing courses Switzerland

...for a total of 60 credits and 1800 learning hours... Learn about: Management Economics, Management Development, Marketing Research...

...Provide a structured framework to develop a draft strategic plan. Familiarize participants with participatory planning methods (e.g. by role-playing)... Learn about: Public Relation (PR), Sales Training, Sales and marketing...

...Gain expertise in the development of marketing strategies - Effectively leverage social media networks to push business growth Duration: 3 years Credits... Learn about: Marketing Tools, Effective Communication, Diverse strategies...

...Analyze legal and commercial relationships between suppliers, retailers and customers, to avoid common errors and risks. Set realistic objectives for negotiation with a supplier... Learn about: Retail Marketing, Sales and marketing, Cash Flow...

...core competencies of your competitors Predict future competitive moves and actions Produce superior competitive analyses Turn competitive data into Business... Learn about: Sales and marketing...

...control marketing channels, advertisements, sales force and pricing. Introduction to marketing management The marketing concepts Long term... Learn about: Analyzing market, Market segment, Buyer Behavior...

...Following this course, delegates will be equipped to assess the marketing process in their organisation, understand how their products are positioned... Learn about: Product Pricing, External influences, Boston Matrix Ansoff...