Wedding Planning 100 Hours Certificate Course

There are 9 lessons:

1 Introduction to Weddings

• What skills does a wedding planner require?
• Getting Started as a Wedding Planner
• Types of Wedding Ceremonies
• Traditional Christian Weddings
• Muslim – ‘Nikah’.
• Jewish Weddings
• Buddhist Weddings
• Pagan Weddings
• Legalities: Australia, United Kingdom, United States of America, Inter-country Marriages
• Receptions
• Types of Receptions: Buffet Style, Cocktail Parties, Full-Service Dinner, High-Tea Receptions

2 Planning

• Setting the Date
• Approximate Suggested Plans
• Themed Weddings
• Hen and Stag Parties
• Location, Location, Location!
• Reception Venues
• Destination Weddings
• Renewal of Vows
• Rings
• Flowers
• Inviting Children
• Slide Shows
• Wedding Favours or Bomboniere
• Catering
• The Cake

3 Managing People For a Wedding

• The Mother of the Groom
• The Mother of the Bride (MOB)
• The Chief Bridesmaid or Maid of Honour (CB)
• Best Man (BM)
• Conflict
• Advice
• Bridezilla
• How to Deal with Bridezilla
• Conflict Handling Techniques
• Advantages of Disadvantages of Different Conflict Management Strategies
• Scenario Examplaes
• Anger: Expressing Anger, Anger Management, Strategies to Manage Anger
• Final Note

4 Managing Locations Associated With a Wedding

• Introduction
• Always Hoping For The Best But Planning For The Worst
• Costs
• Reverse Planning
• Checklists
• Locations on a Budget
• Photography: Checklist of Wedding Shots (examples): Pre-Wedding, On the Wedding Day, The Photo Shoot

5 Managing The Programme

• Travel
• The Receiving Line
• The Reception
• After the Meal
• Cutting the Cake
• Entertainment
• The Party
• Leaving the Reception
• Those Evil Spirits!
• Set Reading

6 Managing Services in Support of a Wedding

• The Wedding Cake
• Stationary: Envelopes, Save the Date Announcements, Wedding Invitations
• Buying the Wedding Dress
• Floristry
• Wedding Photography: Creating Romance, Managing People, Planning, Moving People
• Remember why they are paying you and the photographer
• Videos at the Wedding
• Gift Registry
• Thank You Notes
• Beauticians and Hairdressers

7 Managing the Wedding Client

• Your Initial Interview
• Contracts and Cancellations
• Setting a Budget
• Set Reading

8 Managing the Wedding Day

• Wedding Planner’s Survival Kit
• Wedding Cancellation: Calling off the Wedding
• Set Reading

9 Planning Your Wedding Business

• Market Research
• Who Will Buy Your Products and/or Services?
• What Do They Want?
• Researching the Market
• Steps Involved in Market Research
• Ways of Gathering Data
• What Do You Need to Research?
• The Research Process
• Statistics
• Researching Your Competitors
• Marketing Tips
• Tracking Trends
• Staying Ahead of Trends
• Dreaming Your Business Into Reality
• Designing a Home Page
• Site Maps
• Navigation
• Usability and Accessibility
• Promotion
• Follow Up
• Getting Experience
• Networking
• Marketing / Publicity
• Public Relations
• Advertising and Networking
• What Fee to Charge

10 Operating a Wedding Business

• Strengths and Weaknesses
• SWOT Analysis: Strengths, Weaknesses, Opportunities and Threats
• Business Structures
• Types of Small Business Ownership
• Tax and Insurance Examples
• Bookkeeping and Accounts
• The Simplest Approach
• Steps in the Bookkeeping Process
• Developing a Record Keeping System
• Source Documents
• Cash Book (Cash Journal)
• Cash Reciepts
• Cash Payments
• Credit Sales and Credit Purchases
• Credit Sales (Accounts Recievable)
• Credit Purchases (Accounts Payable)
• Bank Reconciliation
• Petty Cash
• The Balance Sheet
• Working Capital
• The Profit and Loss Statement
• Preparing a Profit and Loss Statement
• The Link between Profit and the Balance Sheet
• Summary