International Marketing

Short course

Online

Price on request

Description

  • Type

    Short course

  • Level

    Advanced

  • Methodology

    Online

  • Location

    New delhi (India)

  • Duration

    3 Months

This course refers to global marketing. It refers to organisational level of marketing across the border, including market identification and targeting and lays emphasises on the process of internationalisation. Suitable for: The course aims at extending the range of understanding to enable the students to deal wilt international marketing situations and to develop the skills to analyse.

Facilities

Location

Start date

New Delhi (India)
See map
110018

Start date

On request

About this course

10+2 years

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Course programme

This subject covers:

  • Introduction to International Marketing
  • The Marketing Environment
  • The Economic Environment
  • The Cultural Environment
  • Market Entry Strategies
  • A Competitive Analysis and Strategy
  • Product Decisions
  • Pricing and Financing
  • Distribution Decisions
  • Promotion Decisions
  • Global Marketing Logistics – Access and Documentation

International Marketing

Price on request