P18F Public Relations with Foundation Year BA (Hons)

Who’s this course for? This course aims to develop students’ intellect and to stimulate their imagination. Increase their powers of understanding and judgement. To build skills of problem-solving, analysis and to promote their transferability. Encourage independence in judgement and an awareness of the student’s own abilities and development needs. To help in developing a creative and enquiring approach to life and work. Provide an in-depth understanding of the theory and practice of public relations within a business and general marketing context. To develop the skills and confidence to operate successfully within the public relations industry. Develop expertise in the range of public relations specialisms. To cultivate the ability to draw together and integrate diverse public relations elements into a coherent and effective campaign. Provide a specialist public relations education. To enable students to inter-relate marketing communications activities with other business disciplines. Develop a critical awareness of current public relations practices. Modular structure This highly enjoyable course, with its commercial emphasis, is the ideal preparation for a career in Public Relations. Our award-winning staff have extensive industry experience and our curriculum is CIPR approved. Plus, with our industry connections, you will have the best possible access to career opportunities as an account executive with a PR agency or as a PR specialist in the public, private and voluntary sectors. Graduates have gone on to work in large organisations including TUI. During the course you will: Study in our unique, state-of-the-art teaching facilities. Build your skills and confidence. Use and develop your presentation skills through pitching to industry clients.