Advertising and Sales Promotion

Short course

Online

Price on request

Description

  • Type

    Short course

  • Level

    Advanced

  • Methodology

    Online

  • Location

    New delhi (India)

  • Duration

    3 Months

This course on Advertising and Sales Promotion lays emphasises on four basic elements of promotion mix, i.e. advertising, personal selling, sales promotion and publicity. Suitable for: It purpose is to help student how to understands new products, abstract, new customers, induce present customers to buy products and help the organization remain competitive.

Facilities

Location

Start date

New Delhi (India)
See map
110018

Start date

On request

About this course

10+2 years

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Course programme

This subject covers:

  • Advertising – History, Definition and Meaning
  • Functions of Advertising
  • Advertising Agency – “The Set-up”
  • Typical Job Flow in an Agency
  • Objectives and Importance of Advertising
  • Advertising Media
  • Media Planning
  • Ethics in Advertising
  • Public Relations
  • Press Conference and Press Release
  • Presentation Skills
  • Production Department and Printing

Advertising and Sales Promotion

Price on request