Advertising and Sales Promotion
Short course
Online
Description
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Type
Short course
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Level
Advanced
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Methodology
Online
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Location
New delhi (India)
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Duration
3 Months
This course on Advertising and Sales Promotion lays emphasises on four basic elements of promotion mix, i.e. advertising, personal selling, sales promotion and publicity. Suitable for: It purpose is to help student how to understands new products, abstract, new customers, induce present customers to buy products and help the organization remain competitive.
Facilities
Location
Start date
Start date
About this course
10+2 years
Reviews
Course programme
This subject covers:
- Advertising – History, Definition and Meaning
- Functions of Advertising
- Advertising Agency – “The Set-up”
- Typical Job Flow in an Agency
- Objectives and Importance of Advertising
- Advertising Media
- Media Planning
- Ethics in Advertising
- Public Relations
- Press Conference and Press Release
- Presentation Skills
- Production Department and Printing
Advertising and Sales Promotion