Communications strategy courses

...This course runs at Coventry University London Campus in October 2015 and January 2016. With the fashion industry worth £21bn annually to the UK economy; a new generation of managers with a strong foundation in cross-cultural communications and international business is needed to respond... Learn about: Skills and Training, International Business, Cross Cultural...

... is underpinned by our Teaching, Learning and Assessment Strategy 2015-2020... Learn about: Digital Marketing...

... communication to their 21st century skillset, while also keeping the solid fundamentals of strategic planning and communications. The Public Relations major focuses on building the skills that a practicing public relations professional will need in today’s marketplace. Key skills, aims and objectives Understand... Learn about: Public Relations, Media Relations, PR training...

... communications and strategy as well as specialist options such as creative advertising development and campaign management. Communications: You will study concepts... Learn about: IT Development, Digital Marketing, IT Management...

...Overview Looking at the multiple audiences that brands must address, this master's degree covers the core subjects of strategic brand management, stakeholder communication and theories, brand analytics, and e-marketing and digital strategies across fields as diverse as city, region and nation... Learn about: Organisational Branding, PR training, Nation Branding...

... and the world stage. Unit 3 - Marketing Strategy This unit will examine the techniques of formulating Marketing Strategies within modern business applications... Learn about: Marketing Strategy, Communication Training, Basic IT...

... Consumer and Marketing Psychology Contemporary Marketing in Action Digital Marketing and Data Analytics Marketing Strategy Optimising Operations and Change... Learn about: Marketing in Action, Marketing Psychology, Marketing Strategy...

... is the profession regulated? The role of ethics in marketing both in the UK and internationally is discussed. Unit 3 - Marketing Strategy How are Marketing Strategies... Learn about: Quality Training, Basic IT, Direct Marketing...

... people within an organisation to dig deep, be honest and be creative so that our Team can advise and implement a strategy that works for the... Learn about: Executive Presentation, Effective Communication, Team Training...

... Risk Analysis Data Modeling Expected Monetary Value (EMV) Decision Tree Analysis Risk Management (cont.) Plan Risk Responses Response Strategies... Learn about: Resource Management, IT Project Management, Team Training...

... Relations Strategy & Planning (option, 20 credits) Retail Design, Buying and Merchandising (option, 20 credits) Retail Management and Marketing (option... Learn about: Media Marketing, Marketing Research, Social Media...

... analysis. Learn how to analyze and anticipate customer´s wants and needs. Practice creating a marketing strategy. Learn about a variety of marketing techniques to improve marketing campaigns. Understand the advantages of using a range of marketing media. Learn how prepare a multi-media marketing campaign... Learn about: Marketing Strategy, SWOT Analyses, Market Planning...

... Customer Engagement Two elective modules are chosen from: Consumer Culture and Behaviour Direct and Digital Marketing Creative Brand Strategy Strategic... Learn about: IT Development, IT Management, Marketing Communications...

... student support Personal tutor with Skype calls and email communications Webinar sessions Internship placement (optional)... Learn about: Marketing Planning, Marketing Analysis, Marketing Strategy...

... include: Achieve Your Potential (core, 15 credits) Management Dissertation (core, 30 credits Marketing Planning and Strategy (core, 30 credits) The Practice... Learn about: IT Management, Quality Training, Consumer Behaviour...

... of all sizes are re-thinking their strategies on how to operate efficiently. You will be encouraged to explore the realities and implications of e-commerce... Learn about: Business Environment, Marketing Research, IT risk...

... Resource Management Modules include: Academic and Professional Skills Sustainable Strategy: from Planning to Implementation Marketing in a Global... Learn about: Resource Management, Strategic Management, IT Development...

...This course runs at Coventry University London Campus in October 2015 and January and April 2016. With the fashion industry worth £21bn annually to the UK economy; a new generation of business leaders with a strong foundation in cross-cultural communications and international business is needed... Learn about: IT Management, Fashion Management, Part Time...

... and limitations of customer engagement in companies’ innovation efforts. 15 Credits. Marketing Strategy Marketing Strategy 15 credits How do managers discover... Learn about: Marketing Strategy, Consumer Behaviour, Digital Marketing...

...Negotiation is a key skill that, when mastered, can enhance communications and provide better results for communication. This one-day course will teach participants the basics of negotiation, how to prepare to negotiate, ways to respond to challenges, how to create win-win solutions and... Learn about: Strategy Development, Negotiation techniques, Negotiation with suppliers...