Consumer Behaviour Degrees

... to produce a personalised customer offering. This programme, which has been designed in conjunction with leading fashion retailers, represents a new direction in the integration of fashion retail management, fashion marketing, international consumer behaviour and supply chain planning. Its unique structure... Learn about: Retail Management, Fashion Marketing, Learning Teaching...

... in communications, particularly in an agency environment. You will explore the functions and theories of marketing communication management, particularly consumer behaviour and key contemporary marketing issues facing business. You will investigate areas such as political marketing (around elections), sports... Learn about: Consumer Behaviour, Communication Training, Learning Teaching...

... SEMESTER Consumer Behaviour International Purchasing and Supply Chain Management Issues in Global Business & Strategic Concepts SIXTH SEMESTER Improving... Learn about: Business and Management, Supply and Chain Management, Data Analysis Skills...

...This extended course is perfect if you want a degree in marketing but you don’t meet the standard entry requirements. This programme prepares you for a professional career in marketing management. It introduces key subjects of marketing including economics, accounting, consumer behaviour, digital... Learn about: Social Media, Corporate Social Responsibility, Digital Marketing...

...MBA in E- commerce Marketing and Management is designed to help students and working professionals thrive within an e-commerce domain. This programme integrates multiple domains such as E-commerce, Digital Marketing, Consumer Behaviour, Media and Marketing for deep understanding. It also focuses... Learn about: Business Communication, Skills and Training, Digital Marketing...

..., companies, non-profits or in government. The main career areas covered by the course include: communications strategy, market and consumer research, brand development and positioning, integrated multi-media promotional communications, media planning, art direction, copywriting, public relations and advocacy... Learn about: Communication Training, Art Direction, Public Relations...

...About the course How are marketing campaigns planned and managed? How does marketing to other businesses differ from promoting products and services to consumers? The global economy is undergoing unprecedented integration Today’s marketers must thrive in crowded and rapidly changing markets... Learn about: Accounting and Finance, Consumer Behaviour, International Business...

... Consumer Behaviour Digital and Social Media Marketing Marketing Research (Postgraduate) Public Relations Relationship Marketing Strategic Marketing... Learn about: Social Media, Brand Management, Marketing Strategy...

... Business Management, 6.Marketing Research and Consumer Behaviour, 7.Advertising and Sales Promotion, 8.Services Marketing, 9.International Marketing... Learn about: Business and Management, Information Systems, Marketing Research...

... covered by the course include: communications strategy market and consumer research brand development and positioning integrated multi-media promotional communications media planning art direction copywriting public relations and advocacy social media management. Our course is comprised of learning... Learn about: Communication Training, Public Relations, Social Media...

... advertising, brand management or market research) or more general management and consultancy. In the first two years of our Retailing, Marketing and Management BSc (Hons) course you will cover the core areas of retailing, marketing, economics, financial management and organisational behaviour. In your final... Learn about: Organisational Behaviour, Marketing Management, Financial Training...

...Our MSc Sport Marketing is aimed at those who wish to develop their understanding of marketing and how it applies to the sport industry. It provides a comprehensive introduction to a range of generic marketing subjects, such as brand management, marketing communications and consumer behaviour... Learn about: Part Time, Brand Management, Consumer Behaviour...

...From Idea to Launch: How to Start a Successful Venture This course highlights the importance of individual behaviour and the external environment... Learn about: Marketing Strategy, Value chain, Consumer Behaviour...

... in Management (Graduate Project) International Business. Plus two options from: International Business Finance Financial Management Consumer Behaviour Global... Learn about: Strategic Management, Consumer Behaviour, International Business...

..., strategic aspects of marketing, segmentation, positioning, buying behaviour by organisations, and e-Commerce. Also, our strong links with local businesses provide opportunities to network and develop the employability skills that make our graduates stand out. Our graduates successfully go on to... Learn about: Basic IT, Basic IT training, Business Environment...

...Our MSc International Marketing will allow you to develop insights into marketing decision-making in a global cultural context. You will gain in-depth knowledge of marketing practice through modules such as Consumer Behaviour and Brand Management, alongside a comprehensive understanding... Learn about: Media Marketing, Social Media, Marketing Management...

...location and time) are subject to change over time. Year 1 modules include: Digital Business Management and Emerging Technology (core, 15 credits)... Learn about: Consumer Behaviour, IT Law, People Management...

... from the list below): Project Management International Business Consumer Behaviour Employee Relations Module summaries Year 1 (Level 4) Professional Skills... Learn about: Organisational Behaviour, Business Accounting, Business Studies...

... of marketing Consumer Behaviour (MKIB155) Level 1 Credit level 15 Semester Second Semester Exam:Coursework weighting 60:40 Aims Understanding how customers... Learn about: Financial Training, Business Environment, Accounting MBA...

... of organisation such as public, not-for-profit and cooperative. Specialist modules will introduce you to major marketing concepts and techniques, planning and strategy, and topics such as brand management, consumer behaviour and public relations. You will then use your critical analysis and independent judgement... Learn about: Financial Management, Business and Management, Relationship Marketing...